With the global events industry projected to register a compound annual growth rate (CAGR) of 6.8% during the period 2024-35. According to Allied Market Research, the global events industry looks set to register impressive growth over the coming decade, with the total market value on course to pass $2.5 trillion by 2035. Conferences, trade shows and exhibitions are indispensable for many businesses, offering a vital opportunity to increase their visibility and meet clients and partners face-to-face. Research shows that corporate events, in particular, continue to support millions of jobs worldwide, delivering a staggering $1.6 trillion in global GDP annually. In Dubai alone, the meetings, incentives, conferences and exhibitions (MICE) segment grew by 25% in 2023, making ATM 2025 the ideal launchpad for IBTM@ATM. IBTM@ATM will provide a gateway to the lucrative business events sector throughout the 32nd edition of Arabian Travel Market (ATM), which will take place at Dubai World Trade Centre (DWTC) from 28 April to 1 May 2025. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “This year’s theme of enhanced connectivity is particularly relevant to the evolving business events sector, which thrives on strategic partnerships, knowledge exchange, and innovation. Through IBTM@ATM, we are strengthening our commitment to adding value to our exhibitors and attendees by creating a dynamic community where suppliers and buyers can engage in meaningful networking, business exchange sessions, and a high-impact content programme. By leveraging our unique insights, we aim to facilitate connections and unlock new opportunities that drive long-term growth within this thriving market segment.” IBTM@ATM will bring together suppliers and buyers from across the business events sector, connecting meeting planners, association buyers, professional conference organisers, incentive buyers, destination management companies (DMCs), …
Read More »Visit Qatar successfully concludes its first roadshow in Kuwait
Visit Qatar successfully concluded its first roadshow in Kuwait, held in partnership with Go Beyond, the leading representative agency supported by Gulf Travel. The tour provided an exclusive platform to promote Qatar as an exceptional destination for leisure and business tourism, highlighting its distinctive offerings, including short breaks, winter vacations and stopover experiences. The tour brought together several key partners in Qatar’s tourism sector, including Qatar Airways and some of Qatar’s finest hotels. along with 150 industry leaders from prominent tour operators and travel agents in Kuwait. Attendees participated in productive networking sessions that contributed to building strategic working relationships. Attendees also witnessed a personalized presentation that showcased Qatar’s diverse tourism landscape, world-class attractions, and its growing role as a major travel hub in the region. To add to the excitement, the tour also included a special draw, where the winners received two nights at the participating hotels. Kuwait is one of the main markets for Visit Qatar, with Doha welcoming more than 170,000 visitors from Kuwait in 2024, looking for a world-class tourism experience with a family-friendly atmosphere. Qatar welcomes visitors arriving by land, air or sea, where citizens of 102 countries can enter without a visa. Just a short trip can allow visitors to enjoy Qatar’s winter season, spend time in luxury resorts and keep up with vibrant cultural offerings and experiences, all in close proximity to the heart of Doha. GCC travellers can also take advantage of exclusive offers and discounts on a variety of services and offers through the ‘Visit Qatar Pass’, available on the Visit Qatar app. Visit Qatar Pass offers its users discounts ranging from 30-50% across a wide range of categories, including food …
Read More »SNTTA renews strategic partnership with Emirates to enhance travel services in Sharjah
SNTTA announced the renewal of its General Sales Agency (GSA) Agreement with Emirates Airline. The renewal marks a significant milestone in SNTTA and Emirates’ longstanding collaboration, aimed at delivering innovative and customer-centric travel solutions across Sharjah. Sheikh Mohammed bin Abdulla Al Thani, Chairman of SNTTA and musafir.com, commented: “We are delighted to renew our partnership with Emirates, reinforcing our shared commitment to excellence in travel services. Together with Emirates, we look forward to delivering superior travel experiences that meet the evolving needs of our customers.” This partnership renewal reaffirms SNTTA’s exclusive role as Emirates’ General Sales Agent in Sharjah, building on a relationship that has consistently delivered exceptional service and connectivity. Both organizations are committed to leveraging their combined expertise to offer innovative solutions that cater to the diverse needs of travelers in the region.
Read More »Akbar Travels successfully pilots SAUDIA NDC integration, setting a benchmark for innovation
Akbar Travels now becomes the first and only travel portal to go live with NDC Direct with SAUDIA as they successfully launched with its NDC integration. The partnership, which began as a pilot project, has now established a significant milestone for both organizations, marking a new era of technological advancements in airline distribution. From the inception of the project, SAUDIA and Akbar Travels worked closely to build a strong foundation, developing the NDC integration from scratch. The journey highlighted their commitment to enhancing travel booking experiences for travel agents and customers while fostering a collaborative spirit. The collaboration was further strengthened by the technological expertise of Benzy Infotech, the technology arm of Akbar Travels. With its state-of-the-art solutions and an unwavering focus on efficiency, Benzy Infotech played a crucial role in ensuring the seamless execution of the NDC integration. From Akbar Travels, the collaboration was met with enthusiasm and determination. The project aligns with their mission to leverage technology to enhance their services and strengthen their position as a leader in the travel industry. Ashiya Nazar, International Division Lead at Akbar Travels, said: “The launch of the NDC platform with SAUDIA represents a significant step forward for Akbar Travels. SAUDIA’s support and our team’s dedication made this initiative a reality. Together, we are reshaping the way travel services are delivered, making them more dynamic and customer-centric.” Ahmed Kasim, General Manager of Akbar Travels Middle East, shared his thoughts: “This partnership with SAUDIA has been a transformative experience for Akbar Travels. This success not only enhances our offerings but also strengthens our bond with one of the region’s most prestigious airlines.” The SAUDIA-Akbar Travels NDC integration enables agents to access a …
Read More »Khimji’s house of travel wins ‘best group travel promotion for Malaysia in Oman’ at Arabian Travel Awards 2024
Khimji’s house of travel bagged ‘best group travel promotion for Malaysia in Oman’ at the seventh edition of Arabian Travel Awards 2024. Khimji’s House of Travel is a part of the diversified Khimji Ramdas (KR) Group in the Sultanate of Oman, with lineage dating back to well over a century. We offer Destination Management Services for inbound travel to Oman and UAE with in-house facilities backed by a team of multilingual professionals, who have extensive knowledge of the Country and the expertise to handle different segments of Destination Management like Leisure and MICE groups, Niche FIT clients, Special Interest Holidays and Destination Weddings.
Read More »Al Rais Travel wins ‘Top Performing Travel Agent for Malaysia in UAE’ at Arabian Travel Awards 2024
Al Rais Travel clenched the title of ‘Top Performing Travel Agent for Malaysia in UAE’ at the seventh edition of the Arabian Travel Awards 2024. “It is a great feeling. You try to do all your best to support the industry and work hard for the industry. And then you get recognised by people, which is a very good feeling, and it is very encouraging to give more. We are trying to adapt to the market, the changes with technology, with AI, not only in B2C or only on selling, but also in adapting in operation and other aspects of the organisation. We would like to adapt to these changes.” -Mohamed Jassim Al Rais, Executive Director, Al Rais Travel and Shipping Agencies
Read More »Dubai Holding Entertainment and Trip.com Group announce strategic partnership to promote Dubai’s attractions in the Chinese market
Dubai Holding Entertainment has entered a strategic partnership with Trip.com Group. This collaboration aims to enhance the accessibility and distribution of Dubai Holding Entertainment’s attractions to the Chinese market, ensuring travellers have seamless access to the best of Dubai’s entertainment experiences. Under the partnership, Trip.com Group becomes the General Agency and Preferred Partner for Dubai Holding Entertainment’s attractions in China. By integrating Dubai Holding Entertainment’s offerings into its platforms, Trip.com Group will provide users with easy access to renowned destinations such as Dubai Parks™ and Resorts—the Middle East’s largest theme park destination featuring MOTIONGATE™ Dubai, Real Madrid World, the first-ever football-themed park ,LEGOLAND® Dubai Theme Park and LEGOLAND® Water Park. Other highlights include, The Green Planet Dubai, Wild Wadi Waterpark™, Inside Burj Al Arab Tour, Global Village, The View Palm Jumeirah and more. Through this partnership, Trip.com Group’s users will enjoy access to exclusive deals and packages for DHE’s attractions, ensuring a seamless and enriching experience when visiting Dubai. This collaboration is expected to provide Chinese travelers with enhanced convenience and valuable options for exploring the best entertainment and leisure experiences Dubai has to offer. This partnership is part of a broader effort to expand Dubai Holding Entertainment’s reach and attract travellers from key international markets, with a particular focus on the growing demand for travel experiences in Dubai. By offering Dubai Holding Entertainment’s diverse portfolio of attractions to Trip.com Group’s vast global user base, both organizations aim to drive increased tourism to the UAE, contributing to the region’s continued growth as a leading global destination.
Read More »Wego and Bahrain Tourism and Exhibitions Authority partner to showcase Top Tourist Spots and Innovations
Wego partnered with Bahrain Tourism and Exhibitions Authority and Exhibitions Authority (BTEA) to spotlight the Kingdom of Bahrain as a premier travel destination. This collaboration aims to promote Bahrain’s unique cultural heritage, top attractions, and cutting-edge tourism innovations to global travelers. Bahrain, known as the “Pearl of the Gulf,” is an archipelago offering a rich blend of history, luxury, and modernity. Through this partnership, Wego will leverage its platform to highlight Bahrain’s iconic destinations, including the UNESCO-listed Qal’at al-Bahrain (Bahrain Fort), the vibrant Bab Al Bahrain Souq, the stunning Al Dar Islands, and the world-famous Bahrain International Circuit, home of Formula 1 racing. Commenting on the partnership, Mamoun Hmidan, Chief Business Officer at Wego said: “We are thrilled to collaborate with and Bahrain Tourism and Exhibitions Authority to showcase the Kingdom’s unique offerings to our global audience. Bahrain is a treasure trove of cultural, natural, and modern attractions, and through this partnership, we aim to inspire travelers to explore this dynamic destination.” Travelers will also be introduced to Bahrain’s innovative tourism initiatives. The Kingdom is embracing cutting-edge technology, offering seamless digital travel experiences and sustainable tourism practices. From immersive virtual tours to smart city solutions enhancing visitor convenience, Bahrain is setting a benchmark in modern travel. Additionally, Bahrain’s commitment to eco-tourism is evident in its focus on preserving natural habitats like the unique Hawar Islands and offering experiences such as pearl diving and marine conservation tours. Maryam Toorani Director, Marketing and Promotion at Bahrain Tourism and Exhibitions Authority added: “This partnership with Wego allows us to reach thousands of travelers and highlight Bahrain as a must-visit destination. From its historical landmarks to its forward-thinking tourism innovations, Bahrain has something to …
Read More »Almosafer integrates with Saudi Arabia’s Jisr platform for Travel Management Services
Almosafer announced a strategic partnership with Jisr to integrate the Almosafer Business travel management portal on its platform to enable clients and partners to book their business travel, with flights, hotels, and other services available through Almosafer’s proprietary channel. The strategic integration underscores Almosafer’s commitment to supporting local startups and expanding their digital offerings across a wider platform. By joining forces with Jisr as a leading HR software platform in the Kingdom, Almosafer reinforces its position as a trusted partner for Saudi companies seeking seamless digital-first travel and booking services. Khalid Alyahia, VP of Almosafer, said: “At Almosafer, collaborations and partnerships are key to driving our strategic agenda to reinforce our leadership in the digital travel sphere. By aligning Almosafer Business with Jisr, a company focussed on leading the digital transformation of HR across Saudi Arabia, we are reaffirming our commitment to be at the forefront of driving Saudi Arabia’s digital-first agenda, while providing state-of-the-art travel management services to Jisr’s wide portfolio of clients in the Kingdom.” Mohammed Akkar, CEO of Jisr, said: “In our ongoing commitment to delivering a 360-degree comprehensive platform that empowers HR benefits and finance departments to manage all their needs in one place, we have elevated our enablement efforts and expanded our services from just handling travel requests for business trips and expats home visits to enabling HR teams and employees to directly book their preferred tickets on the same platform, through our partnership with Almosafer, the leading travel partner in the region. Our collaboration with Almosafer marks a significant step toward satisfying a critical business need across all sectors in Saudi Arabia, and offers a user-friendly solution, marking this service’s first time in the …
Read More »Sealine’s season attracts more than 48,000 visitors and Samaritan Night is an eye-catching success
Organised by Visit Qatar for the first time, the Sealine Season has been an exceptional success to date, attracting more than 48,000 visitors since its launch on 3rd January 2025. The Samaritan Night, held on Friday 24 January, was one of the highlights of the season, attracting a large audience who experienced the rich cultural heritage of the Arabian Peninsula. The Samaritan Band, which has more than 400 members, dazzled more than 23,000 visitors with its traditional musical and poetic performance. The site was fully prepared in just 72 hours, reflecting outstanding planning and execution. During the final weekend of Celine Season, visitors also witnessed drone displays, a spectacular fireworks display, and the thrill of the Celine Season digital draw. Celine Season continues to offer visitors a variety of experiences until 27 January, including desert safari adventures, family fun activities such as football and volleyball, children’s activities and creative workshops. The high turnout underscores Celine’s position as a seasonal destination that celebrates Qatari culture and adventure experiences.
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