Category Archives: NTO (National Tourist Offices)

Munich promotes its hidden gems and culture this Summer

München Tourismus, the official tourism office of Munich, is enticing GCC nationals and residents to explore its hidden gems and cultural experiences as part of the German National Tourism Board’s (GNTB) German.Local.Culture. campaign. The campaign highlights Germany’s unique cultural flair through four essential elements including craft featuring traditional customs and craftsmanship; taste where travellers are encouraged to explore regional cuisine, flair including historical culture of the city, and green which deep dives into pure nature and green sustainability offerings. “The German.Local.Culture campaign provides travellers with a range of ideas to explore new regional cultural traditions, cuisines, and a diverse range of activities,” says Yamina Sofo, Director Sales & Marketing at the German Tourism National Office. “We look forward to welcoming travellers from across the Gulf region to experience Germany’s wealth of offerings.” Germany began welcoming European Medicines Agency (EMA) approved, fully vaccinated travellers on 25 June. All travellers are advised to check individual German states entry requirements before travel. “Following the news that fully vaccinated international travellers can now fly to Germany, the summer presents an ideal opportunity to explore Munich’s rich, cultural history, which provides something for everyone to enjoy,” says Clemens Baumgärtner, governing member of Munich’s city council and responsible for the activities of München Tourismus. “We encourage travellers to experience the city’s traditional professions and the people who are redefining their centuries-old craft, as well as enjoying views from vantage points across Munich.” Travellers can enjoy the summer breeze above the city lights of Munich at a range of rooftop lounges, perfect to watch the colourful German sunsets. The Blue Spa Lounge Terrace at the Five Star Hotel Bayerischer Hof is a classic hotspot where guests can …

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Wego partners with ‘Visit Graubunden’ to drive GCC visitors’

Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), and Visit Graubunden have announced a partnership to promote Graudbunden region in Switzerland as an ideal destination for summer activities amongst GCC residents. Through joint online direct promotional activities, GCC travelers will be encouraged to book and save on flights and hotel rooms available through Wego.com app or website to experience the Swiss Lakes of Graubunden. The campaign also aims to inspire the region’s travelers to discover the interplay between pristine wilderness and top notch, modern tourism infrastructure from tranquil mountain villages to the sleek and sophisticated hotels in St. Moritz, Lenzerheide, Vals, Flims/Laax or Bad Ragaz. Mamoun Hmedan, Managing Director, MENA and India, Wego, commented: “We are thrilled to work with Visit Graubunden to jointly showcase the beauty of Switzerland’s Graubunden landscapes and rich heritage. The Swiss beauties are abundantly popular around the world, we are confident that this campaign will support the post COVID-19 recovery of the Swiss tourism sector and inspire more GCC travelers to visit Graubunden this summer.” Wego presents a personalized and informative travel guide to Graubunden attractions including the region’s lakes, Swiss National Park, UNESCO World Heritage Sites, family activities including trips to Heidi’s land, as well as hiking tracks and accommodation options, seeking to convert interest into bookings. Tamara Löffel-Jäger, Head of Business Development Visit Graubunden commented: “We are delighted to be working with Wego on this important campaign. The GCC market is key to Graubunden and with the news of quarantine free travel from the GCC to Switzerland we are looking forward to welcoming our guests from the region with open arms.” Graubunden is a great destination all …

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Visit Abu Dhabi launches Snapchat profile to explore UAE capital

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has announced the launch of the first official Public Profile for a tourism board on leading social media platform Snapchat – giving potential travellers the chance to explore everything that the capital of the UAE has to offer in a new and immersive way. Public Profiles give brands the ability to have an organic presence on Snapchat, housing all their unique content in one discoverable place. Acting as a portal to unlock everything the region has to offer, the Visit Abu Dhabi Public Profile will provide subscribers with exclusive travel information for Abu Dhabi, showcasing the wide variety of things to do during a stay in the emirate, whilst bringing the beauty of the destination to life in an interactive new format. At a time when travel is slowly opening up, the new official Public Profile is ideal for those planning an upcoming trip to Abu Dhabi, offering a glimpse of the destination from the comfort of their own homes – and phones. There will be a wealth of content to explore, be it uncovering the beauty of Al Ain via the Highlights section or simply experiencing the capital in real-time via Stories or Community Snaps. Public Profiles were launched by Snapchat in 2020 and have had great success in bringing a brand’s story to life. The move from DCT Abu Dhabi marks the launch of the first official tourist board profile and it’s likely other tourist boards will follow suit as they look to welcome tourists back. Social channels have been a popular vehicle to engage potential travellers – inspiring wanderlust by making global destinations accessible to …

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Mauritius welcomes international travellers

Mauritius has opened its borders to international travellers, both vaccinated and non-vaccinated, from 15 July 2021. Phase 1 of reopening of the borders for the Indian Ocean Island will run until 30 September 2021 and allows vaccinated guests to stay in one of 14 chosen “resort bubbles”. Holidaymakers will have access to all facilities of the chosen hotel including the swimming pool and beach. If guests stay for 14 days and have negative PCR tests during their stay, then they may also travel around the island freely for the rest of their stay. However, for shorter stays, they may leave the resort earlier and travel back home. The approved Covid-19 safe resorts is available on: www.mauritiusnow.com The decision to reopen Mauritius came following the successful acceleration of the country’s vaccination programme. International tourism represents a large amount of the nation’s GDP and the Mauritian government took the decision in January to include tourism workers and hotel staff as frontline workers to ensure visitors will be welcomed into a safe and secure environment. Hon. Steven Obeegadoo, Deputy Prime Minister of Mauritius and Minister of Tourism, said: “Mauritius is delighted to be welcoming international visitors into our safe and secure environment on the island. We are in a unique position to be able to allow international visitors, both vaccinated and non-vaccinated, to our resort bubbles and quarantine hotels before allowing guests to experience the island’s attractions. “The safety and security of Mauritian citizens, residents, and those visiting the island is paramount and we are grateful to those who have cooperated throughout the pandemic to make this possible. The acceleration of our vaccination programme has enabled us to partially reopen our borders and …

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Umbrella Beach Project to put UAE’s Fujairah on Global Tourism Map

Umbrella Beach, an ambitious tourism project now underway on the eastern coast of the UAE, appears set to put the Emirate of Fujairah on the international tourism map. Slated for completion later this year, the project’s first phase will include at least 15 storefronts, to be eventually followed by a range of upscale retail outlets, restaurants, and other tourist-friendly attractions. “As one of the UAE’s smaller emirates, Fujairah is frequently overlooked by tourists and visitors to the country,” project manager Abdullah Taleb says. “The Umbrella Beach project plans to rectify this by drawing attention to Fujairah’s vast tourism potential, including its striking modernity, impressive work ethic, and breathtaking natural beauty.” ‘Something for Everyone’ Located on the Fujairah corniche, Umbrella Beach will afford visitors access to the area’s pristine beaches on the scenic Gulf of Oman. Promising an all-in-one leisure experience, the project is spearheaded by a team of leading brands and developers, all of whom are keen to present Fujairah as a world-class tourism and shopping destination. In addition to high-end retailers, restaurants, and cafes, Umbrella Beach will ultimately feature a drive-in cinema, wall-climbing area, basketball/volleyball courts, and jogging trails, along with recreational spaces for children and adults. Visitors will also be able to enjoy a multitude of beachside activities, including watersports, jet skiing, parasailing, and more. “Umbrella Beach will have something for everyone, regardless of age, nationality or background,” Abdullah Taleb explains. “Along with local visitors from Fujairah and the next-door Emirate of Sharjah, we hope to draw tourists from all over the region – and the world.” UAE Tourism: ‘More than Just Dubai, Abu Dhabi’ With the launch slated for later this year, the project hopes to combine …

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Philippines to offer improved mobility and connectivity

The Department of Tourism (DOT) Philippines has pledged its support for the continuity of the infrastructure programme of the Duterte administration, saying it is a big boost to tourism activities in the country. Tourism Secretary Berna Romulo-Puyat made the commitment recently, as she joined President Rodrigo Roa Duterte, Executive Secretary Salvador Medialdea, Senator Bong Go, Secretary Arthur Tugade, and Secretary Vince Dizon in inspecting the completed New Terminal Building of the Clark International Airport, which is considered to be part of the legacy of the Duterte administration’s ambitious Build, Build, Build programme. “Having world-class air, land and sea infrastructure such as the Clark Airport will help Philippine tourism bounce back sooner,” Puyat said. The operations and management of the Clark Airport will be overseen by the Luzon International Premiere Airport Development Corporation (LIPAD), a consortium between Changi Airports Philippines Pte. Ltd., Filinvest Development Corporation, JG Summit Holdings, Inc., and Philippine Airport Ground Solutions (PAGSS) Inc. Boosting air connectivity is classified as one of the priorities of the DOT under the National Tourism Development Plan (NTDP) for 2016 to 2022, hence the significance of Clark Airport’s new terminal building completion, Puyat added. Tourist arrivals in Clark Airport totalled 1.98 million in 2019, which dropped to just 494,387 in 2020 and 51,584 in the first half of 2021 because of travel restrictions caused by the COVID-19 pandemic. Estimated tourist receipts stood at just Php 6.23 billion in 2020 and Php 2.32 billion for far in 2021, a notable reduction from the recorded Php 19.66 billion in 2019. The Department stressed that the fastest way to restore tourism to pre-pandemic levels is to ensure that tourism destinations and establishments comply with the necessary …

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DTCM welcomes support of stakeholders in year of Expo and golden jubilee

Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) held its first bi-annual ‘City Briefing’ for 2021 at the newly built Dubai Exhibition Centre, highlighting the sector’s promising performance since the reopening of the city to international tourists a year ago.  As efforts intensified across the tourism ecosystem to accelerate momentum in this landmark year for Dubai and the UAE, the forum featured a detailed presentation on Expo 2020, the multi-faceted mega event which runs from 1 October, 2021 to 31 March 2022, as well as insights into domestic and global developments and marketing campaigns worldwide aimed at reinforcing Dubai’s profile as a safe, must-visit destination and the world’s best city to live and work in. Presided by His Excellency Helal Saeed Almarri, Director General, Dubai Tourism, the forum hosted over 1,000 key executives from leading establishments in the hospitality, travel, and tourism sectors. It was held within the framework of Dubai Tourism’s regular dialogue with key industry leaders to exchange insights and work with them to ensure the industry is seamlessly aligned with tourism growth initiatives and strategies. By holding the forum at the Dubai Exhibition Centre with precautionary guidelines being comprehensively observed, Dubai Tourism sought to highlight the enormous significance of Expo 2020 to Dubai’s tourism industry and the gathering pace of recovery in the events sector. HE Helal Saeed Almarri, Director General, Dubai Tourism, commented: “Dubai has continued to lead global tourism recovery and has constantly set new precedents in how to safely yet effectively open internationally and critically stay open. Inspired by the visionary leadership of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of UAE, and Ruler of Dubai, the …

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Accor welcomes ME travellers to Phuket Sandbox

Accor, the largest hotel and resort operator in Phuket, invites travellers from the Middle East and around the world to reawaken their love for travel and be amongst the first to discover the joys of the ‘Phuket Sandbox’. Phuket never fails to awaken the senses. A blissful blue sky, clear oceans, and lush green hills set the backdrop for glittering waves crashing on the pearlescent sandy shores on which only a few people gather under coconut trees swaying with the coastal breeze. The island paradise of Phuket has been closed to international visitors for over a year, allowing nature to recuperate and thrive. A new chapter now awaits with vaccinated travellers welcomed back from 1st July 2021 from countries with a low or medium risk of COVID-19 transmission. For those wistfully dreaming of a tropical beach getaway, Phuket offers the perfect collection of experiences that can be enjoyed around the island without quarantine. Days spent on breath-taking beaches are an essential part of the Phuket experience. Powdery sands, glistening waters, and spectacular views can be discovered all around the island, with a diverse array of offerings on the popular west coast as well as the more secluded east coast. There are over 30 beaches in Phuket, some of them hidden away and others adjacent to beachfront resorts. With limited flights operating, visitors have a once-in-a-lifetime opportunity to lay on unblemished shores with very few other people, for a more chilled-out atmosphere, bringing a whole new meaning to ‘social distancing’. Where to stay: Pullman Phuket Panwa Beach Resort is nestled in a southern cove overlooking the broad palm-lined arc of Makham Bay. Its private stretch of fine white sand is great …

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Philippines preps to cater to ME demands

A virtual dinner was recently hosted by the Department of Tourism in Philippines for trade partners from the GCC. This informal gathering was a networking exercise to understand the current GCC market and the way forward. As GCC is way ahead of other regions in terms of vaccination drives, it is looking at better summer travel. At the event, SanJeet, Director, Durga Das Publications and Market Representative for the Middle East, shared the current realities in the Middle Eastern market, followed by an address by Daks Gonzales at the Head Office of Product and Market Development, Philippine Department of Tourism – Middle East. Gracing the evening, Verna Esmeralda C. Buensuceso, CESO III Assistant Secretary for Product and Market Development Department of Tourism from the Department of Tourism in the Philippines, expressed her gratitude to those taking time off to attend the event and enjoy the Filipino cuisine. She reiterated the importance of understanding the market at present and shared the various initiatives taken by the Government of the Philippines to ensure safety and rebuild the confidence of the travellers, especially from the Middle East. Leading CEOs from the Middle East attended the event, including Nasir Jamal Khan – Al Naboodah Travel & Tourism Agencies LLC, Jamal Abdul Nazar – Cozmo Travels,  Asim Arshad – Orient Travel & Tourism Agency,  Arshad Munir – SATA, Tarique Katri – Seera, Deepak Rawat – MakeMyTrip, V. Jayaram – Sharaf Travels, Mathew D’Costa – Dnata, Sumit Archarya – BCD Travel, Manu Mehrotra – Al Tayer Travel Agency, Suresh Ahuja – Trans Arabian Air Travel, and Sai Rattan – SNTTA The CEOs presented some very interesting facts about expectations, especially from the side of the locals …

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Moscow gaining popularity as a Top MICE & Luxury Destination for GCC Travelers

With the world gradually recovering from the pandemic, everyone is looking forward to traveling again. The Moscow City Tourism Committee has stepped up with some exciting possibilities that make Moscow the ideal MICE and luxury travel destination for travelers now. Head of the MICE Department from The Moscow City Tourism Committee, Anastasia Popova shares some insights into why the Russian capital has come recommended as an attractive destination for travelers from the Middle East. According to Anastasia, “Moscow is a vibrant city offering a diversity of choices and millions of impressions even to sophisticated travelers. A combination of cultural heritage, creative incentive ideas, local culinary traditions, favorable climate and excellent shopping possibilities makes Moscow an ideal MICE destination.” With conference centers and hotel chains meeting global standards, the Moscow City Tourism Committee has seen development in business tourism, with over 3,000 business events and conferences taking place annually. The gastronomic component has recently become one of the main touristic symbols of Moscow. Today, there are more than 13,000 cafés and restaurants in Moscow with some of the world’s best restaurants offering cuisines from all over the world: Russian, Japanese, Chinese, Indian, Armenian, Spanish, Italian, Greek, and even Halal.  The Middle East market is showing interest and growing in terms of luxury travel and MICE. According to the data collected, in the last 6 months alone, up to 27,000 individuals visited Moscow from the UAE, Qatar, and Saudi Arabia with their average trip expenses reaching $1.7-3k. “Establishing long-lasting connections with major buyers from the Middle East is one of our major goals,” says Anastasia. She further adds, “The MALT Congress is a must-attend event for connecting with MICE and luxury travel …

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