Category Archives: NTO (National Tourist Offices)

Jassim AlMahmoud – PR & Communications Director – Visit Qatar in a special interview with TravTalk ME shared that their presence at  ITB China 2025 was most successful and their intention to expand their presence next year with the positive feedback received as they participated for the first time. “ITB China is a very important event for us for two key reasons: first, the exceptional quality and professionalism associated with the ITB brand; and second, the high caliber of exhibitors and potential partners participating in the show. We are here to build meaningful partnerships, but most importantly, to deepen our engagement with the Chinese market—which we consider a Tier 1 source market for Qatar. This is my first visit to China, and already it is clear that the country offers immense opportunities. China’s vast population and its growing appetite for international tourism make it a key focus in our global tourism strategy. But to truly attract Chinese travellers, we must understand their preferences and expectations. We’ve already identified that gastronomy, shopping, cultural experiences, and family-friendly attractions are particularly appealing to Chinese tourists. Fortunately, Qatar can offer all of these. From luxury shopping and world-class cuisine to rich heritage and attractions suited for travelers of all ages, we are confident in our ability to cater to Chinese guests. We are seeing solid growth from this market. For example, in 2023 we welcomed 56,000 Chinese visitors, and in 2024 we’ve recorded a 28% increase—a clear sign of rising interest. To support this momentum, we are actively expanding our partnerships. We brought 10 partners from Doha with us to ITB China this year. And based on what we’ve experienced here, we’re seriously considering …

H.E. Ahmed Al-Khateeb, Minister of Tourism and Chairman of the Board of the Saudi Tourism Authority, has launched the 2025 edition of the “Saudi Summer” program, themed Colour Your Summer, at a workshop gathering over 120 public and private sector partners. Running from May to September, the initiative spans six destinations, from Jeddah’s coastal retreats to the highlands of Taif, Al-Baha, and Aseer. Highlights include the Esports World Cup in Riyadh and seasonal events in Jeddah and Aseer, aimed at boosting tourism and economic growth. H.E. Ahmed Al-Khateeb, Minister of Tourism and Chairman of the Board of the Saudi Tourism Authority, stated, “Bringing together our partners each year through this workshop is a testament to our shared commitment to shaping the future of the Saudi tourism industry. This year, we are encouraged to see the private sector contributing over SAR300 million in preparation for what promises to be an incredible summer season. With its rich culture and breathtaking diversity, Saudi Arabia’s destinations continue to inspire travelers from around the world while fueling a dynamic domestic tourism scene.” The theme ‘Colour Your Summer’ highlights the rich diversity of Saudi Arabia’s tourism offerings, catering to a wide range of visitor preferences. The program features coastal and mountain destinations, global events, exclusive deals, and a broad selection of tourism experiences across the Kingdom.

The Ministry of Heritage and Tourism has signed three usufruct contracts valued at over RO 56 million to develop major tourism projects aimed at boosting Oman’s hospitality and adventure tourism sectors. The contracts cover the development of integrated tourism complexes in the Wilayats of Khasab and Nakhl, and the transformation of Wadi Al Shab in Sur into a premier adventure tourism destination. The agreements were signed under the patronage of H.E. Salim Mohammed Al Mahrouqi, Minister of Heritage and Tourism. The first project focuses on the enhancement of Wadi Al Shab, a prominent natural attraction in the Wilayat of Sur, South Al Sharqiyah Governorate. The initiative includes the construction of an adventure park featuring zip lines, mountain climbing trails, suspension bridges, swimming areas for both adults and children, as well as restaurants and cafés. The project is designed to attract both local and international tourists year-round while promoting environmental sustainability. The second contract was signed with Khasab Development and Investment Company for the establishment of the “Sandan – Khasab Pearl” integrated tourism complex. Spanning 43,658 square meters in the Wilayat of Khasab, the project will feature a 4-star hotel with 200 rooms and 450 residential units available for ownership by Omanis and foreign nationals. The third project, “Hamyan Village,” will be developed by Hamyan Investment and Project Development Company on a 201,031 square meter plot in Halban, Wilayat of Nakhl, South Al Batinah Governorate. Represented by Saud Hamad Al Ta’ei, the company will build a 4-star hotel with 156 rooms, 535 residential units including apartments and villas, and a variety of amenities such as a market, restaurants, water park, and other recreational services.

Saudi Arabia’s Minister of Tourism, His Excellency Ahmed Al-Khateeb officially launched TOURISE , a bold new global platform designed to shape a new horizon and plot a shared roadmap for the next 50 years of tourism. Built for ambition and backed by vision, TOURISE will convene a dynamic cross-section of public and private sector industry giants for the first time. Visionary leaders with tourism, technology, investment, sustainability, and cultural expertise will be connected to tackle critical challenges, unlock transformative opportunities and set the agenda for a sector that is sustainable, equitable and future-focused. Along with global partners from multilateral institutions to private sector leaders, TOURISE is designed to unlock major, unprecedented deal flow, with high-value investment opportunities and access to breakthrough technologies set to be announced and activated through the platform. TOURISE is no ordinary event; it is a global platform structured for year-round impact at scale through digital collaboration, thematic working groups, and cross-sector partnerships focused on long-term sector transformation. This will include authoring a series of white papers and global indices focused on tourism, sustainability and global economy, co-developed with leading international organizations, setting new benchmarks for the tourism sector. The inaugural TOURISE Summit will take place in Riyadh from November 11 to 13, 2025. The program, which will also be livestreamed, will focus on four core themes: The Future of AI-Powered Tourism – Innovate or Fade; The Great Tourism Reset – Disruptive Business Models and Investment; Rebooting the Travel Experience – Upgrade in Progress; and Tourism that Works – for People, Planet, and Progress. A dedicated Innovation Zone will showcase breakthrough technologies and solutions from SMEs and mid to large corporations spanning AI, mobility, sustainability, and more …

An agreement was signed between Qatar Tourism, the Public Works Authority (Ashghal) and the Ministry of Commerce and Industry, with the aim of coordinating joint efforts to implement the waterfront project in West Bay and Al Safliya Island. This strategic project marks a key milestone in the tender process for the development and operation of five distinct beach plots along Doha’s iconic waterfront in West Bay, as well as Al Safliya Island. The project is a significant step in Qatar’s efforts to develop its tourism infrastructure and expand leisure options. Expressions of interest were opened to regional and international developers and operators with experience in the implementation of major hospitality and leisure projects. The scope of the project includes the design, construction, financing, operation and maintenance of 5 dedicated beachfront plotsin the West Bay area, as well as Al Saflia Island. The project will include accommodation facilities, F&B outlets, and leisure facilities, contributing to the creation of an integrated beach destination accessible to all. Qatar Tourism, in collaboration with the Public Works Authority (Ashghal), the Ministry of Commerce and Industry and the Investment Promotion Agency of Qatar (IPA), has announced the opening of Expressions of Interest (EOI) for the West Bay Waterfront Project and Al Safliya Island. The announcement was made on May 22, during the Qatar Economic Forum, in the presence of high-level representatives from the participating entities. The agreement was signed on behalf of Qatar Tourism by Mr. Omar Al Jaber, Head of Tourism Development Sector, Mr. Saleh Al Khulaifi, Assistant Undersecretary for Industry and Business Development Affairs, and Eng. Mohammed Masoud Al Marri, Projects Consultant on behalf of the Public Works Authority (Ashghal). H.E. Saad bin Ali …

The 2024/2025 cruise season witnessed  360,000 cruise visitors, reception of 87 ships, achieving a growth of 19% compared to the previous season, including 5 additional cruise ships that made their first trips to Doha Port, and 13 departure and return flights. Partial shift passengers – starting or ending their journey in Qatar – accounted for more than 10 per cent of total visitors, reflecting the country’s position as a major hub for cruise tourism in the region. Qatar Tourism and Mwani Qatar organized a closing event at Doha Old Port, celebrating the successes of the 2024/2025 cruise season, in recognition of partners and contributors in this vital sector. The event was attended by officials from Qatar Tourism and Mwani Qatar, as well as strategic partners from the public and private sectors in the marine tourism sector and media representatives. This honor comes in recognition of the fruitful cooperation between government agencies and private sector partners, which contributed to achieving an exceptional season that strengthened Qatar’s position as a prominent destination on the marine tourism map in the region and the world.. Omar Al Jaber, Head of Tourism Development at Qatar Tourism, said: “During the 2024/2025 cruise season, the focus was on targeting total and partial transformation flights, with Doha being the main destination for its flights in the region, with 13 full transformation flights and 43 partial transformation trips. This is only the beginning of further cooperation and strategic partnerships with international cruise ship operators. He added: “During this season, we were keen to provide an integrated experience for visitors, which began before their arrival at Doha Port by promoting Qatar as a distinctive destination for marine tourism, and continued …

Dubai Business Events (DBE), the city’s official convention bureau and part of the Dubai Department of Economy and Tourism successfully participated at IMEX Frankfurt joined by key stakeholders. At IMEX, a delegation of 30 stakeholders from across the sector has joined DBE in showcasing Dubai’s credentials as a premier global hub for business events. The delegation includes leading hotels, venues, DMCs, airlines and other service providers including Emirates, Expo City Dubai, and Dubai World Trade Centre, together highlighting Dubai’s ability to deliver dynamic world-class events at the intersection of innovation, knowledge-sharing and sustainable growth. This comes as Dubai continues to earn global recognition, this week being confirmed as #1 globally for highest attendee number per association meeting in 2024, and once again ranking #1 in the Middle East for the total number of association meetings hosted during the period, according to the International Congress and Convention Association (ICCA). Cvent has this week also confirmed that Dubai maintained its #1 position among the Top 25 Meeting Destinations in the Middle East and Africa. The accolades further demonstrate the city’s ability to both host prolific events and facilitate event growth for associations, allowing them to tap into the market and increase global access to members. Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE), said: “As we engage with the global industry at IMEX Frankfurt, we are reinforcing Dubai’s position as a strategic destination for impactful business events. Our consistent top rankings from ICCA and Cvent, and growing pipeline of major international events, are the result of a focused and collaborative approach with our stakeholders, as we work collectively to reinforce the emirate’s position as a premier global hub for …

The Jordan Tourism Board (JTB) highlighted the country’s growing reputation as a premier medical and wellness tourism destination in the Middle East and North Africa region reporting significant growth in international visitations for medical care and wellness therapies. The country’s medical tourism sector witnessed a remarkable increase with 224,740 medical tourists in 2024, building on consistent growth from 191,532 in 2022 and 202,592 in 2023. The first quarter of 2025 has already recorded 51,448 medical tourists, underlining another strong year for the sector. Jordan’s comprehensive healthcare ecosystem, comprising 69 private sector hospitals with approximately 5,500 beds, has positioned the country as a preferred destination for patients seeking advanced medical treatments, particularly from GCC nations and neighboring countries. “Jordan’s medical tourism sector has demonstrated remarkable growth, led by theworld-class healthcare services the country offers, the natural therapeutic sites with first class resorts, and our famed hospitality,” said Dr. Abdelrazzak Arabiyat, Managing Director of the Jordan Tourism Board. “Our healthcare facilities maintain international standards while providing cost-effective treatments, making Jordan an attractive destination for patients seeking high quality medical care.” Jordan’s strong position in regional medical tourism is highlighted by Iraq leading international demand at 257,396 visitations, followed by Saudi Arabia (216,256) seeking both inpatient and outpatient services. More than 31,920 visitors from Kuwait arrived in Jordan for medical tourism followed by Qatar at 15,524, Bahrain (13,856), Oman (8,828), and the UAE (6,584). GCC visitors particularly value Jordan’s cultural resonance, shared language, and understanding of their healthcare preferences. Recent studies show that Saudi and Kuwaiti patients primarily seek comprehensive diagnostic tests, weight loss surgeries, advanced dental care, and cosmetic dermatology. Omani visitors showed strong interest in vision correction and eye health treatments, while Bahraini …

In a bid to attract more visitors from the Gulf Cooperation Council (GCC) region, Jamaica’s Minister of Tourism, Hon Edmund Bartlett, has said plans are in progress to review visa facilitation. Speaking at a recent press conference at Arabian Travel Market in Dubai, the Minister emphasized the untapped potential of GCC visitors, citing their increasing interest in Caribbean experiences, higher-than-average spending patterns, and tendency toward longer stays. The review will focus on simplifying visa application processes for visitors from the region. “I have been in discussion with our Ministers of National Security and Foreign Affairs to look at more seamless ways for visa facilitation as we recognize the significant economic potential of visitors from the GCC region,” said the Minister during the announcement at a press conference at Arabian Travel Market in Dubai. “By removing unnecessary barriers to travel, we are sending a clear message that our country welcomes GCC visitors with open arms.” Currently, United Arab Emirates (UAE) passport holders can get a visa on arrival.  However, ongoing efforts to ease entry requirements for GCC nationals are underway – changes that could further boost arrivals and drive significant revenue growth for Jamaica’s tourism sector. “The GCC is the new frontier for Jamaica as we seek to diversify our source markets. Simplifying this visa arrangement will make it easier for their visitors to seriously consider Jamaica as a vacation option and allow us to tap into this lucrative market,” added Minister of Tourism, Hon Edmund Bartlett. Jamaica saw a 29% increase in visitor arrivals from the GCC in 2024. The UAE led with a 37.3% year-on-year growth, followed by strong performances from Saudi Arabia, Kuwait, and Qatar. “We are already …

In 2024, it was shared that 52,400 Saudi nationals visited Moscow, a substantial increase from 9,300 in 2023, a rise of 5.7 times. The introduction of an e-visa regime and increased promotional activities have played a role in raising awareness and facilitating travel. The Moscow City Tourism Committee is continuing its Middle East tour with the latest stop in Saudi Arabia designed to reinforce its commitment to long-term partnerships in the region and deepen engagement with Saudi travelers. Saudi travelers are showing growing interest in international destinations, making the Kingdom an increasingly important outbound tourism market. Recognizing that, and keen to build on long-standing ties with the Kingdom, the Moscow City Tourism Committee delegation came to Riyadh and Jeddah to promote cultural exchange and position Moscow as a leading destination for Saudis. Tourism between Saudi Arabia and Moscow has seen remarkable growth. Meetings held in the capital brought together Saudi Arabian tourism stakeholders and Moscow tourism officials to explore collaboration opportunities. These efforts align with Saudi Arabia’s Vision 2030, with efforts to build international cultural partnerships and knowledge exchange. Evgeny Kozlov, Chairman of the Moscow City Tourism Committee, commented: “Saudi Arabia’s growing interest in Moscow reflects the city’s rising profile as a destination that blends rich history, vibrant culture, and modern attractions. In the first quarter of 2025, Moscow welcomed 9.9 thousand visitors from Saudi Arabia – it’s a 1.5-fold increase compared to the same period last year. Since e-visa launch in August 2023, more than 80,000 visas have been issued to date, establishing Saudi Arabia as the second-largest e-visa recepient. We are committed to strengthening tourism ties, expanding cultural exchange, and improving accessibility through initiatives such as the e-visa. …