Tourism Breaking News
The official tourism authority of the Caribbean island country is reporting an impressive 32% increase in travellers from the GCC in 2023, compared to the previous year. dnata has partnered with Visit Barbados as it aims to attract more travellers from the GCC region. Latest passenger arrivals demonstrate notable growth in travel to Barbados from the UAE, Saudi Arabia, and Qatar. Popular locations across the island with GCC travellers include its capital, Bridgetown, and the world-renowned beaches lining the island’s West Coast and South Coast, where many of its luxury villa and all-inclusive resort accommodation, high-end dining, and entertainment options reside.
Visit Barbados has appointed Dubai-based dnata Representation Services as its exclusive sales, marketing, and PR representative in the GCC, to bring the latest news, exclusive rates, bespoke itineraries and more from the destination to travellers in the region. The partnership will focus on showcasing trending experiences for 2024, including travel packages for the highly anticipated ICC T20 World Cup games set to be played in Barbados this year, with the key objective of growing passenger numbers into the country.
Rakhi Purohit, Head of Representation Services at dnata, commented: “We are proud to partner with Visit Barbados and look forward to promoting the island as a high-value, sophisticated and multi-faceted destination. In-focus will include the island’s impressive luxury accommodation product, fabulous gastronomic scene, and wide range of unique activities and attractions, from Barbados Sailing Week to eco-adventure experiences, and beyond.”
Barbados Minister of Tourism and International Transport, Hon. Ian Gooding-Edghill, added: “Barbados presents an alluring long-haul holiday destination from the GCC. With excellent one-stop connectivity, our partners at dnata can support local travellers with the latest in travel, accommodation, and experiences. We have prepared a recommended seven-day itinerary for 2024 travel which showcases the best of the destination and its own signature style in luxury.”
