RezLive.com highlighted Smart Match and RezTez at two of India’s largest travel trade exhibitions—OTM Mumbai 2026 and SATTE New Delhi 2026. Smart Match, RezLive.com’s advanced AI‑powered feature that transforms the hotel room selection experience. Smart Match intelligently groups and compares room options, eliminates repetitive listings, and presents clean, consolidated choices—helping agents make faster and more confident decisions. With real‑time supplier data processing and board‑type consolidation, Smart Match is redefining efficiency for travel professionals. The team also held strategic conversations around RezTez, RezLive.com’s powerful XML Out solution. Partners expressed strong interest in leveraging RezTez to distribute premium travel content in their markets. “RezTez is a gateway for agents to become distributors of quality inventory,” said Jaal Shah – Founder, RezLive.com. “It empowers partners to scale with speed, reliability, and precision.” The brand reinforced its leadership position through exceptional footfall, high‑value industry interactions, and the showcase of cutting‑edge technology designed to empower travel professionals worldwide. OTM Mumbai witnessed remarkable engagement at the RezLive.com booth. Travel agents, hoteliers, DMCs, suppliers, and media partners visited in large numbers to explore the platform’s latest innovations and understand how RezLive.com continues to elevate the B2B travel ecosystem. The booth remained consistently active with product demos, strategic discussions, and networking sessions that highlighted RezLive.com’s commitment to innovation and service excellence.
Read More »TIME Hotels accelerates AI-led strategy for 2026 while reinforcing people-first hospitality
TIME Hotels has announced a strategic focus on artificial intelligence (AI) and advanced digital transformation as a key pillar of its growth strategy for 2026, supporting operational scalability, enhancing guest experiences, and advancing its ambitious international expansion pipeline. With the company continuing to expand across the Middle East, Africa, and Asia, which includes an existing property portfolio of 17 hotels, and a further 5,000 keys and 12 properties in the pipeline, the group is investing in AI-powered and data-driven technologies to ensure consistent service delivery across markets and brands. Over the next five years, the group is prioritising end-to-end digitalisation across the entire guest journey, creating a seamless, connected experience from booking through to departure. This includes expanding mobile-first, AI-powered, and self-service capabilities to meet evolving guest expectations, alongside continued investment in direct booking platforms through enhanced user experience and smarter conversion tools. In addition, TIME Hotels is strengthening cybersecurity and data governance frameworks to safeguard information and maintain trust, while implementing IoT-driven solutions that improve operational efficiency, optimise energy management, and support long-term sustainability goals. Within this framework, AI and data analytics will play a practical, operations-led role across the TIME Hotels portfolio, delivering tangible value in several key areas, including real-time guest personalisation, improved service consistency across multiple hotels, stronger revenue and distribution decisions, and more effective operational planning. Automated pre-arrival communications, in-stay notifications, and post-stay feedback management will help to create a smoother, more responsive guest journey, while allowing on-property teams to focus on guest interactions and personalised care. Mohamed Awadalla, CEO of TIME Hotels, said: “As a midscale hospitality group operating in multiple markets, the company views AI as a tool to support stronger decision-making, improve consistency, …
Read More »flydubai and Amazon Web Services (AWS) announce collaboration
flydubai and Amazon Web Services (AWS) announced a new collaboration to advance the airline’s digital capabilities and enhance its customer journey through AWS’s cloud and artificial intelligence (AI) services, reinforcing the airline’s commitment to driving innovation. Under the collaboration, flydubai and AWS will develop and scale high-impact digital and AI use cases across the airline’s operations and customer journey. By leveraging AWS’s advanced cloud, AI and data analytics capabilities, the collaboration will accelerate the delivery of production-ready solutions that enhance operational efficiency and create greater value for customers. This collaboration highlights flydubai’s ongoing dedication to investing in the latest technologies and shaping a more connected future for its operations, aligning with Dubai’s vision for innovation and forward-thinking initiatives. The signing ceremony was attended by Mohammed Hareb AlMheiri, Chief Procurement & Technology Officer at flydubai, and Werner Vogels, Chief Technology Officer at Amazon. The collaboration establishes a framework where AWS will support flydubai through structured innovation engagements, focusing on key areas including generative AI for airline operations, data analytics, machine learning, and customer experience enhancement. This initiative will support the carrier’s digital services for long-term growth. Commenting on the collaboration, Mohammed Hareb AlMheiri, Chief Procurement & Technology Officer at flydubai, said: “This initiative marks an important milestone in flydubai’s digital evolution. Working with AWS, the world’s most comprehensive and broadly adopted cloud, will enable us to introduce new digital capabilities that enhance our operations and elevate how we serve our customers, further supporting our agile business model.” Werner Vogels, Chief Technology Officer at Amazon, said: “The aviation industry is at a pivotal moment where cloud technology, AI, and data analytics can revolutionise both operational efficiency and customer experience. Through this collaboration …
Read More »Marriott trends report shares two thirds of travellers from UAE and KSA trust AI to book holiday accommodation
Over 80% of travellers from the United Arab Emirates (UAE) and Saudi Arabia (KSA) intend to go on more or the same amount of holidays in 2026 compared to 2025 (84% in UAE and 83% in KSA). This includes 54% who plan to go on an increased number (56% in UAE and 52% in KSA), according to new industry research amongst 4,017 adults in UAE and KSA. Figures from Marriott Bonvoy’s 2026 Ticket to Travel Report suggest continued overall growth in the industry. In 2026, the average traveller is planning 3 domestic holidays within their own country, 2 short-haul breaks (four-hour flight or less) and 2 long-haul trips. The report also shows that on average people book their holiday 2.1 months in advance (2.5 in UAE and 1.6 in KSA). Visiting multiple countries (not just destinations) within one trip – will continue to be common for travellers in 2026. 75% say they ‘probably or definitely’ plan to do this next year. Popular international travel destinations for travellers in the UAE and KSA include Italy, Switzerland, France and Turkiye. Nearly three quarters of travellers (72%) say they have used AI to plan or research a holiday (77% in UAE and 68% in KSA). Over a fifth (23%) say they use it ‘all the time’ (24% in UAE and 22% in KSA). ChatGPT is the favoured AI platform for travel planning – used by three quarters (76%) of those who have previously used AI for this purpose (81% in UAE and 70% in KSA). It is followed by Gemini at 38% (41% in UAE and 35% in KSA) and Copilot at 21% (23% in UAE and 19% in KSA). Reinforcing the increased familiarity and trust travellers …
Read More »Emirates Group collaborates with OpenAI to accelerate AI adoption and innovation
Emirates and OpenAI have entered into a strategic collaboration to advance AI adoption and innovation across the airline. The collaboration will entail enterprise-wide deployment of ChatGPT Enterprise, supported by tailored AI literacy programmes, technical exploration, and executive strategic alignment designed to embed AI capabilities across the organisation. Ali Serdar Yakut, Executive Vice President IT said: “We see enormous potential for AI technology to support our business requirements, helping us tackle complex commercial challenges, strengthening our operations, and enhancing the customer experience. Closely working with OpenAI will make our technology investments both strategic and scalable, enabling us to deliver enhanced value to our employees and customers, fundamentally changing how we innovate, deliver value, and maintain our competitive edge in the industry.” Rod Solaimani, Regional Director, MENA & Central Asia at OpenAI said: “Emirates Group has laid out a bold vision for how AI can transform the future of aviation. With this collaboration, we’re proud to help them bring that vision to life – embedding intelligence across their operations, empowering teams with powerful new tools, and reimagining the travel experience for millions of customers.” As part of their work together, Emirates and OpenAI will explore opportunities to introduce practical use cases, develop an internal AI champion network, and establish an AI Centre of Excellence. This collaboration will identify key areas for enhancing and expanding AI capabilities across the organisation, covering critical skills, processes and technology needed to power Emirates into the next era. Emirates stands to gain early access to cutting-edge AI research and emerging breakthroughs, as well as collaboration on government-led innovation projects and accelerators. Additionally, Emirates and OpenAI will jointly run dedicated leadership sessions to explore practical applications, build sponsorship and advocacy for AI initiatives, …
Read More »Aristara AI debuts at Future Hospitality Summit World with multilingual Digital Assistant
Aristara AI announced the launch of its multilingual digital assistant at the Future Hospitality Summit (FHS) World, providing delegates with real-time access to information and updates throughout the event. Accessible directly through WhatsApp, the assistant enables participants to ask questions about panel sessions, speakers, venues, and schedules in more than 50 languages. In addition, The Bench, organizers of FHS World, will be able to send important notifications to ensure delegates enjoy a seamless summit experience. Founded in Los Angeles by a team of hospitality and technology leaders, Aristara is an AI-driven company transforming hotel operations and guest engagement. Its platform delivers intelligent automation, real-time personalization, and measurable efficiencies that increase both guest satisfaction and profitability. FHS World also marks Aristara’s official entry into the Arabian Gulf, a key growth region for the firm. Rosanna Wang, Founder & Chief Executive Officer of Aristara, said: “We are honored to introduce our technology at FHS World in partnership with The Bench. This is an ideal platform to showcase how AI can enhance event engagement. It also represents an exciting beginning for Aristara in the Arabian Gulf, where we see tremendous opportunities to support hoteliers and event organizers with innovative solutions.”
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