China Eastern Airlines has signed a milestone agreement with Amadeus for international NDC distribution. The deal sees the carrier become the first in the Mainland of China to sign for NDC distribution worldwide with Amadeus. Javier Laforgue, Executive Vice President, Travel Unit & Managing Director, Asia Pacific, Amadeus, says: “China Eastern Airlines is an important and valued partner. The agreement signed today is a milestone for Amadeus, expanding our presence in the key Chinese airline market. The deal deepens our collaboration with China Eastern Airlines and will provide our global network of travel sellers with the ability to easily search, shop, and service product offerings from the airline.” With NDC technology, China Eastern Airlines will be able to provide richer, customizable content to travel sellers, supporting better upsell of its branded and ancillary products. With access to the full range of unique offers and product attributes, travel sellers across the globe will be able to grant travelers enhanced choice, provide best-in-class customer service, resulting in an improved traveler confidence. Travel sellers will, meanwhile, have further access to enriched China domestic airline content. Fu Jian, Vice President, Commercial Development, China Eastern Airlines says: “We want to provide our customers around the world with more choice and personalization when booking travel with us and NDC is one of the key enablers to do this. It is also an important initiative for China Eastern Airlines to accelerate the recovery of international traffic and enhance the expansion of its overseas sales channels. As an innovative leader in the travel technology space, Amadeus is a significant partner for China Eastern Airlines. We look forward to working with Amadeus to expand our reach around the world.” China …

According to Deloitte, Dubai is leading the regional hospitality markets with a strong outlook for 2024. The city now offers more hotel rooms than major capitals such as London, New York City and Bangkok, and as of this month, Dubai has a hotel room capacity of over 150,000. Data from the Dubai Department of Economy and Tourism (DET) shows that the city welcomed 17.15 million overnight visitors during 2023, with the average length of stay also increasing. According to Deloitte, occupancy peaked at 88% in February. Elsewhere in the region, STR figures show that Riyadh is leading the way in terms of hotel supply growth, offering an additional 28,465 rooms, a 134% increase. Meanwhile, Doha has doubled its hotel inventory over the past decade, with a current supply of 39,968 rooms. Recent data from global research companies indicates a bright future for the GCC hospitality industry, with insights from Deloitte and STR demonstrating sustained growth as tourism continues to be a key priority for regional governments. The upcoming edition of Arabian Travel Market (ATM), a premier global event in travel and tourism, will serve as a pivotal gathering for hospitality stakeholders when it takes place from 6 to 9 May at the Dubai World Trade Centre. “As the hospitality landscape in the GCC region continues to evolve, the data paints a compelling picture of growth and opportunity. ATM 2024 will feature a wide range of hospitality brands from around the world, and we are pleased to report that there has been a 21% increase in exhibition space dedicated to hotel brands this year, demonstrating strong interest and demand,” said Danielle Curtis, Exhibition Director ME, Arabian Travel Market. Curtis added: “IHG Resorts is the …

Marriott International signed an agreement with NEOM to open its second Ritz-Carlton Reserve in Saudi Arabia. Anticipated to open in Trojena, a year-round mountain destination located in the northwest region of the country, the property will offer a complete escape into a private world of luxury. Designed for the most discerning travelers seeking a bespoke experience, Ritz-Carlton Reserve properties are tucked away in handpicked corners of the world. Highly personalized service is centered around human connection while the design is reflective of the vision, experiences, and natural environment of the destination, allowing for an immersive stay. Chadi Hauch, Regional Vice President, Lodging Development, Middle East, Marriott International said, “Ritz-Carlton Reserve features a portfolio of exclusive properties that offer an intimate and transformative experience rooted in heartfelt care and human connection. Together with NEOM, we look forward to bringing this ultra-luxury experience to Trojena. This signing also marks an important addition to our portfolio in Saudi Arabia where we continue to see a strong demand for our luxury brands.” The resort is expected to feature 60 expansive one-to-four-bedroom villas. Plans also include a range of amenities including a lavish spa, swimming pools, and multiple culinary venues. Situated in a remote area of Trojena, the resort is expected to offer an idyllic escape complete with expansive views across the desert and mountain ranges of the destination. “Trojena is a rare destination, and we are delighted that Ritz-Carlton Reserve has hand-picked the mountains of NEOM for their next property. Together we will create an experience that can’t be recreated anywhere else. Our visitors and residents will experience a sanctuary that will capture the magic of Saudi Arabia, embracing ultimate luxury in an unforgettable location,” …

The Maldives Marketing & Public Relations Corporation (MMPRC) invites you to connect with the Middle Eastern travel trade at the Arabian Travel Market (ATM) 2024, the leading global event for the inbound and outbound travel industry in the Middle East. Together with Visit Maldives, 250 partners representing 123 travel and tourism establishments are promoting the Maldives. The event is scheduled to be held from 06 -09 May 2024 at the Dubai World Trade Centre. The Maldives will be featured at a 517.5 sqm 4-side open double-decker stand, captivating visitors with a fully immersive experience. Breathtaking visuals showcasing the Maldives’ unique offerings will be on display, transporting the visitors to our island oasis. Adding to the ambiance, the stand will be further enhanced by a Maldivian sun feature that transforms throughout the day, reflecting the ever-changing colors of the Maldives’ magical atmosphere. ATM 2024 fosters industry collaboration and our stand will be a hub for engaging activities. The event provides a significant platform to engage in meetings with key travel trade representatives and explore destination presentations highlighting the Maldives’ unparalleled safety, luxury, and unique island formations. Additionally, media interviews will be conducted at the stand, and a captivating 360-video booth will whisk you away on a virtual Maldivian adventure. A cultural performance area will round out the experience, providing a taste of Maldivian traditions. The event also assists industry members in showcasing their products and experiences. Visit Maldives seeks to maintain a strong destination presence and collaboratively promote the Maldives as the Middle East’s leading travel haven. A separate ‘Maldives Media Press Event’ will also be held on the sidelines of ATM. The speakers for the event are Mr. Ibrahim Faisal, …

SAUDIA has launched its innovative digital platform, the Travel Companion (TC), powered by advanced artificial intelligence. This move is part of a two-year plan to revolutionize the travel industry by embracing digital innovations. In collaboration with global professional services firm Accenture, Saudia’s Travel Companion is set to change how travelers interact with the airline and redefine the standards of digital travel. The Travel Companion offers personalized and tailored solutions to meet individual preferences and needs, providing search results from trusted and authenticated sources and utilizes image-supported responses. The platform is intended to be a comprehensive, one-stop solution that allows users to book concierge services such as hotels, transportation, restaurants, activities, and attractions, eliminating the need to switch between multiple platforms. Additionally, it establishes seamless connections with transportation platforms and various train companies, ensuring a smooth and uninterrupted journey. In the next stages, Saudia will introduce additional features, such as voice command and digital payment solutions. Through an always-on Travel Companion accessible via a telecom e-SIM card enabled by Saudia, users can enjoy global access without relying on other internet providers. Furthermore, users can purchase data packages for additional applications, ensuring continuous access to the platform’s services. The ultimate goal of the Travel Companion is to become the top app for travelers, providing unparalleled travel information. With aspirations to become the go-to platform for various services beyond flight bookings, the Travel Companion will aim to distinguish itself in the airline industry. His Excellency Engr. Ibrahim Al-Omar, Director General of Saudia Group said, “We are thrilled to introduce the Travel Companion, a game-changer in the airline industry that will revolutionize the digital travel experience. This platform, resulting from our ongoing collaboration with …

Riyadh is set to host, from April 28 to 30, the Health Tourism Future Forum which is organized by the Health Tourism Club and the Health Tourism Association in partnership with the Global Health Tourism Council (GHTC) according to SPA. Talking about the event, Health Tourism Association Chairman of the Board of Directors and Health Tourism Club President Ahmed Al-Arej said it will be held under the auspices of the Ministry of Health, and will highlight the Kingdom’s tremendous development in the medical field. He said that the event will attract local and international medical bodies and specialists, providers of health-care services and accreditation centers in the public and private sectors, which will showcase their products at an exhibition to be held on the sidelines of the forum. The event will feature specialized discussion panels, workshops, and business sessions that focus on promoting major projects in the tourism, hospitalization, and health-care sectors, and providing options and destinations for those seeking treatment and hospitalization from various countries of the world.

 Al Hamra announced partnership with Dubai-based RIKAS Hospitality Group to bring a prestigious beach club for the first time to Ras Al Khaimah. The beach club will be located between Waldorf Astoria Ras Al Khaimah and the upcoming Sofitel Al Hamra Beach Resort. Set to open in Q4 2024, the exclusive beach club will provide a luxurious hospitality experience along with a wide range of waterfront leisure and entertainment options for both residents and visitors. This addition to Al Hamra’s integrated tourism destination promises to become the premier hotspot in the Emirate. Visitors and guests can look forward to gourmet dining experiences, including relaxed brunches, luxurious lunches, and extravagant dinners, all accompanied by live performances and curated events, making it a destination for unforgettable experiences. The launching of the exclusive beach club comes as another step forward in Al Hamra’s legacy of introducing world class experiences in Ras Al Khaimah. Aligned with company’s five-year growth strategy, addition of diverse experiences perfectly caters to the Emirate’s mission to strengthen its appeal as an attractive tourism destination. Benoy Kurien, Group CEO of Al Hamra commenting on the collaboration, said: “Al Hamra’s partnership with RIKAS Hospitality underscores its dedication to delivering top-tier and diverse experiences to the Emirate of Ras Al Khaimah. By combining Al Hamra’s vision with RIKAS Hospitality’s expertise, this collaboration not only enhances the destination’s allure but also meets the needs of a wide range of guests, residents, and visitors, positioning itself as a leading lifestyle destination in the Emirate. Rizwan Kassim, the founder at RIKAS Hospitality Group, added: “We’re delighted to have partnered with Al Hamra on the launch of the exclusive beach club – an upscale beach club to …

Dadabhai Travel in the Middle East, announces the renewal of its primary strategic GDS technology partnership with Sabre Corporation reaffirming their position as strategic contributors in shaping the future of the travel industry. This renewed commitment underscores Dadabhai Travel’s dedication to providing enriched customer experiences across multiple verticals, including Leisure, meetings, incentives, conferences, and exhibitions (MICE), business to business (B2B), and business to consumer (B2C). Sabre’s suite of products, including Sabre Red 360 (SR360), Content Services for Lodging (CSL), Sabre APIs, Sabre Virtual Payments (SVP), and Automation Hub, has played a pivotal role in empowering Dadabhai Travel to provide consistent and seamless services to its clients across its expansive network. The renowned SR360 platform, a cornerstone of this partnership, offers a customizable user experience that enables Dadabhai Travel to achieve product differentiation, selling branded content, add-ons, dynamic upsell options, and personalized offers. “Sabre’s continuous commitment to future investments and technology roadmaps aligns seamlessly with our vision of being the technology partner of choice,” said Aziz Gilitwala, Managing Director, Dadabhai Travel. “As a prominent TMC brand with diverse offerings, Dadabhai Travel relies on Sabre’s technology as our trusted partner. Sabre’s products and solutions have been instrumental in enhancing our capabilities and delivering on our commitment to offering unrivaled service levels, state-of-the-art technology, and providing competitive global travel options.” Sabre’s role extends beyond technology, with a critical contribution to enabling Dadabhai Travel to increase productivity and achieve ambitious growth objectives. This renewed collaboration marks a significant milestone setting the stage for continued innovation and excellence in the travel industry. “Our partnership with Dadabhai Travel goes beyond technology—it’s about collaboration, shared knowledge, and a joint commitment to driving innovation in the travel industry,” …

Victor announced the relocation of its headquarters to the iconic Erth Abu Dhabi: a beacon of Emirati hospitality in the heart of the capital. The move follows the recent acquisition of Victor by an investment group in Abu Dhabi and marks a significant milestone for business aviation in Abu Dhabi and the wider UAE. Founded in 2011 in the UK, Victor has a legacy of innovation within the aircraft charter marketplace by providing a unique global platform with unprecedented transparency. Its HQ move to Abu Dhabi will provide the Emirate with its first on-demand jet charter platform, opening up the market to a greater selection of choices when chartering and offering Victor’s sophisticated, high-touch service to Ultra-High-Net-Worth Individuals, government and corporate private aviation flyers. Aligned with the UAE’s Net Zero by 2050 strategic target, Victor will contribute to the nation’s sustainability objectives through its climate action initiatives – namely its pioneering partnership with Neste, the world’s leading producer of Sustainable Aviation Fuel (SAF). With its backing by Abu Dhabi, Victor is perfectly positioned to achieve its ambition of becoming the number one choice for private jet flyers – not only in the MENA region, but worldwide. “We are thrilled to establish our headquarters in Abu Dhabi and embark on this exciting new chapter in Victor’s journey,” said James Farley, co-CEO of Victor. “Abu Dhabi’s strategic location, world-class infrastructure and supportive business environment make it the ideal base for expanding our operations and serving our customer base across MENA. The business aviation market is growing faster in the region than the rest of the world and Victor can uniquely service this market by offering more choice, transparency and best-in-class customer service.” …

Hamad International Airport (DOH) announces the commencement of four weekly flights from Guangzhou to Doha by China Southern Airlines, further enhancing connectivity between China and Qatar. Commenced on 22 April, 2024, the route was operated by a Boeing B787-9 aircraft with a capacity of 203 seats from Guangzhou Baiyun International Airport (CAN) to Hamad International Airport (DOH). This new service by China Southern Airlines supplements Qatar Airways’ existing operations to seven major cities in China – Beijing, Shanghai, Guangzhou, Hangzhou, Chengdu, Chongqing, and Xiamen, offering over 27,000 weekly seats to and from Doha through Hamad International Airport. This was following the codeshare announcement between Qatar Airways and China Southern Airlines in February this year. As one of China’s largest airlines, China Southern Airlines operates around 3,000 daily flights to more than 200 destinations globally. It joined Hamad International Airport as the second Chinese airline, following Xiamen Airlines, and marks the fourth airline to commence operations to the airport in 2024, after Akasa Air, Japan Airlines, and Garuda Indonesia. Commenting on the new partnership, Sujata Suri, Senior Vice President of Finance and Procurement at Hamad International Airport, said: “China is one of our strategic markets and plays a crucial role in the aviation and tourism industry. The commencement of China Southern Airlines’ flights to Hamad International Airport will bolster tradelines between both countries, cater to the anticipated growth in traffic movement and offer better connectivity for millions of travelers. This partnership will strengthen our position in becoming the preferred hub to connect China with Europe, the Middle East, and Africa.” The extensive network between China and Qatar underscores the importance of robust connectivity to facilitate travel demand, as travel recovery is expected …