WTM Virtual hosts first meeting of tourism ministers from Israel, UAE and Bahrain

Tourism Ministers from Israel, United Arab Emirates and Kingdom of Bahrain will come together at WTM Virtual for the first time since signing historic agreements to normalise relations in September. The Abraham Accords, signed on September 15, set in motion a host of business opportunities and inter-governmental agreements between Israel and the UAE, as well as creating exciting tourism prospects in the region for the first time. Concurrently, Israel and the Kingdom of Bahrain also signed an agreement to launch full diplomatic relations. The agreements gave the go ahead for official dialogue between the countries and set in place new opportunities for tourism. Those involved hope tourism between the destinations will provide the chance to establish peace on a deeper level within the Middle East region.

Simon Press, Senior Director – WTM said, “The session will provide a fascinating insight into how co-operating on tourism and trade – encouraging people to engage with different cultures and experience new places, sample different food and take part in different activities – can advance peace.

“WTM has always understood the unique way that travel promotes tolerance, empathy and cross-cultural understanding. When people travel, they form friendships, engage in dialogue and are able to see things from a different perspective. When flight paths open up, the prospect for new business becomes a reality, which creates wealth and opportunity for destinations and their citizens. The post-COVID possibilities are endless for this region and we’re excited that WTM Virtual has been able to facilitate such an important meeting and play a part in history,” concluded Press.