Jordan rolls out the red carpet for extraordinary experiences in 2025

Jordan rolls out the red carpet this year to an eclectic lineup of activities that will delight visitors and residents alike. Revel in the rhythm of memserising concerts by world-renowned artists. Celebrate the richness of culture and have unlimited fun with family. Transcending the realm of music, poetry and art, Jordan is bringing a never-before-seen lineup of artists and cultural programmes that are not just designed to inspire hearts and minds. There is an extraordinary breadth of events, including the Jordan International Food Festival and the Amman International Film Festival, which will bring a horde of celebrities to the city. No celebration of Jordanian culture would be complete without honoring the kingdom’s extraordinary culinary heritage. The Jordan International Food Festival, from 6 to 11 August brings together the finest flavors of the Levant and beyond. And with such a delectable range of food comes soulful melodies by Ahmed Saad (on 7 Aug ), who blends modern pop with traditional Arabic music and evokes the pangs of love, heartbreaks and separations through his renditions.
“The extraordinary lineup is an open invitation to experience Jordan’s soul. In venues where our rich history lives and breathes, under skies that have witnessed the rise and fall of empires, contemporary artists will find their perfect stage. This underlines our commitment to providing seamless and rich cultural experiences for all visitors in 2025,” said Dr. Abdelrazzak Arabiyat, Managing Director of the Jordan Tourism Board. “The country’s diverse attractions and easy access ensure that whether visitors come for leisure, business or cultural exploration, they will discover our kingdom’s extraordinary hospitality and vibrant cutlural experiences.”
Headline acts include musical performances by Sami Yusuf – performing for the first time in Jordan – and Amr delighting their fans from across the region. The events are spread across the country, from the vibrant streets of Amman to the shores of the Dead Sea, blending the power of music and melody with the charm of nature and the allure of heritage.
Over the past month, the country has witnessed an extraordinary calendar of musical events that have set the stage for what is in store. These included not just the soul-stirring melodies from the Arab world but also contemporary artists taking centrestage..
Among the most captivating events this year is the Jerash Festival for Culture and Arts from July 23 – August 2. Hosted in the magnificently preserved Greco-Roman city of Jerash, and set against the backdrop of ancient amphitheaters that have witnessed two millennia of history, the festival brings history to life while celebrating the past and present.
Families will be delighted with the Pluma Circus, which depicts the story of self-discovery and empowerment through a little girl, whose tale of dreams will capture hearts. There is also a range of ‘Friends of Jordan’ festivals, including Echoes of Heritage at the Kerak Castle on July 25, while opera lovers can regale with the performance of renowned mezzo-soprano, Farrah El Dibany on July 9.
The popular puppet character Abla Fahita, loved for her sharp tongue and acid humour, will have audiences in splits on July 19. Do not miss the Amman International Film Festival from July 2 to 10 that celebrates independent film and the best of movies from the Arab world.
Amman will celebrate the ‘165 Entertainment Event’s that will welcome some of the Arab world’s most celebrated voices, such as Iraqi singer and composer Kadim Al Sahir, alias The Caesar, performing on August 14, followed by an unforgettable night that will witness two legends, Wael Kfoury and Abeer Nehme, captivating audiences.
“2025 is the year of growth to Jordan Tourism and we are open to the world to come and experience exception,” said Dr. Arabiyat,. “The tourism industry has put together unique cultural, artistic and immersive experiences to ensure each tourist enjoys their journey here.”
August, also celebrated as the month for youth, will also feature performances by Hiba Tawaji and Oussama Rahbani (on Aug 30) at Abdali in addition to Fuheis, the town between Salt and Amman, hosting the Fuheis Festival.
The celebrations continue with an Umm Kalthoum tribute by May Farouq at the Roman Theatre on Sept 20, and the legendary Amr Diab performing at Aqaba, while October will be headlined by the Sami Yusuf concert. There is so much more in store every month including the Bromine Amman Marathon (October 17) for the health and fitness enthusiasts followed by the Ayla Red Sea Marathon in December.