Miral announced remarkable achievements in visitation numbers in 2024 across Yas Island and Saadiyat Island, experiencing significant growth while setting new records. Yas Island recorded over 38 million visits in 2024, a notable 10% increase compared to 2023. Achieving their highest performance since 2019, Yas Island hotels’ occupancy reached 82% peaking up to 90% in August 2024; an annual 9% growth in hotel occupancy alongside a 17% increase in the average daily rate (ADR) compared to 2023. Similarly, Saadiyat Island saw a 10% visitation growth across its hotels and museums compared to 2023. Dr. Mohamed Abdalla Al Zaabi, Group CEO of Miral, said, “These exceptional results are testament to our commitment to contributing to the achievement of Abu Dhabi’s vision of becoming a leading global destination, in alignment with the Emirate’s Tourism Strategy and broader ambitions for sustainable growth and economic diversification.” He added, “through the development of world-class destinations and immersive experiences, we are not only attracting visitors from around the world but also creating joyful moments that leave a lasting impact. The continued success of Yas Island and Saadiyat Island stands as a powerful testament to the strength of our strategic partnerships and our shared dedication to elevating Abu Dhabi’s global appeal.” Yas Island’s theme parks and CLYMB™ saw an impressive 20% rise in visitation alongside an astonishing 56% increase in visitation from the GCC compared to the previous year. Meanwhile, international visits to the theme parks also saw significant growth, with a 40%, rise, led by a substantial increase from key markets, including India (+44%), China (+81%), the UK (+40%), and Russia (+29%). The destination also experienced a 10% attendance increase for its consumer events in 2024, bolstering …

flyadeal is expanding its regional network this summer to cover Istanbul’s secondary airport Sabiha Gökçen and Alexandria, the airline’s fourth destination in Egypt. Saudi Arabia’s fast growing low-cost airline will launch daily scheduled flights between Riyadh and Sabiha Gökçen International Airport located on the Asian side of Istanbul on 29 May. These will complement flyadeal’s popular services from both the Saudi capital and Jeddah to the primary Istanbul Airport on the city’s European side. Beginning  2 June the historical port city of Alexandria will be served four-times-a-week from Jeddah. With the addition of Alexandria, flyadeal strengthens operations between the Kingdom of Saudi Arabia and Egypt – its largest international market – to 69 weekly frequencies covering Cairo, Sohag and seasonal flights to Sharm El Sheikh from Riyadh, Jeddah, Madinah and Dammam.

The evolution of global travel trends has made shopping an essential part of tourism for travellers coming from the Gulf Cooperation Council (GCC) countries. McArthurGlen Designer Outlets operates 22 strategically located centres across Europe, serving as the top shopping destination for customers seeking luxury brands, and great value. In 2024, visitors from the GCC represented the largest share of McArthurGlen’s tax-free sales, demonstrating the importance of the region in luxury retail spending. Shoppers from the GCC have developed a sensitivity to fashion, an understanding of brand legacy, and an appetite for experiences enfolded in style, attention to detail, and smart spending. With the continued momentum of global travel, the world has developed various new methods to personalise travel experiences, thrusting forward new travel trends. One major shift is towards multigenerational travel. Families are making up for lost time by vacationing together, and shopping is a cross-generational activity everyone can enjoy. 47% of travellers are now opting for multigenerational trips, up 17% from last year . McArthurGlen Designer Outlets’ brand proposition and services are thoughtfully designed to meet both current and emerging travel trends. The brand’s excellence was recently recognized in the Outlet Centre Performance Report Europe (OCPRE) by Ecostra and Magdus, naming its centres among the best in Europe. Designer Outlet Serravalle ranked 1st, while Noventa di Piave (Venice) and Castel Romano (Rome) both secured 8th place. These destinations are perfect for extended families: grandparents relax in cafes or VIP lounges while parents and kids explore over 230 brands. Convenient facilities complete with children’s play areas and even a water park – a unique feature in Designer Outlet Serravalle – make it a secure and inviting space, worthwhile for families taking …

Hospitality Management Holdings (HMH) announced a major expansion in the Kingdom of Saudi Arabia (KSA) with the addition of new properties and ambitious development plans aimed at supporting the country’s growing tourism sector. As part of its strategic growth initiative, HMH has signed an agreement to operate the Corp Al Khobar Corniche Hotel, a 157-room property overlooking the Khobar waterfront in the Eastern Province and a memorandum of understanding for a new Dammam hotel development. The hotel, previously under Accor’s Mercure brand, will now join HMH’s expanding portfolio, further strengthening the company’s footprint in Saudi Arabia. This milestone comes as HMH prepares to open its flagship 460-room hotel in Makkah by mid-2025. Set to begin operations after the Hajj season, the Makkah property is expected to serve as a cornerstone in HMH’s faith-based tourism offerings, catering to the millions of pilgrims who travel to the holy city annually. Additional developments are also underway across the Kingdom, reinforcing HMH’s commitment to meeting the surging demand for quality hospitality solutions. Mr. Haytham Abdelaziz, Chief Operating Officer of HMH, emphasized the strategic significance of Saudi Arabia in the group’s expansion roadmap: “Saudi Arabia is a strategic priority for HMH, fully aligned with Vision 2030’s transformative tourism goals and the rising demand for premium accommodation. The Al Khobar property strengthens our presence in the Eastern Province, while our forthcoming Makkah hotel will place us at the heart of religious tourism. With over 6,000 rooms currently operational or in development across the region, we remain deeply committed to supporting the Kingdom’s target of attracting 150 million annual visitors by 2030.” The Corp Al Khobar Corniche Hotel will cater to a diverse clientele, including corporate travelers and …

Dubai Safari Park announced a 67% increase in travel trade sales during its ongoing sixth season. Themed ‘Conservation for the Planet’, the current season, which launched in October 2024, has marked Dubai Safari Park’s most successful to date, achieving record visitor numbers and advancing its efforts to raise awareness about the importance of wildlife conservation, supported by growing demand for recreational and educational experiences in nature. During Arabian Travel Market 2025, Dubai Safari Park unveiled its enhanced strategy to embed wildlife conservation across every aspect of the visitor experience. For the first time, the Park announced that a portion of all admission revenues will be allocated directly to wildlife rescue, care, and research initiatives, ensuring that every guest visit contributes to protecting the animals and ecosystems at the heart of its mission. Reinforcing its purpose-driven positioning, Dubai Safari Park also hosted a series of conservation-focused activations at ATM 2025, including interactive talks and knowledge-sharing sessions highlighting regional conservation efforts. During the event, Mohammed Ahli, Acting Director of Parks and Recreational Facilities Department at Dubai Municipality, said: “Arabian Travel Market represents a pivotal moment for Dubai Safari Park. As we join global leaders in the travel and tourism industry, we are proud to celebrate the momentum and growth of our current season while unveiling our ongoing strategy focused on wildlife protection. As the UAE continues to set new benchmarks for the future of tourism, Dubai Safari Park remains committed to delivering purpose and experience in equal measure. Looking ahead to our seventh season, visitors can look forward to expanded offerings designed to create unforgettable moments, while further advancing our mission of conservation and sustainable tourism.” Responding to growing demand for ethical …

Etihad Airways and China Eastern Airlines have officially launched their landmark Joint Venture (JV). The Etihad Airways – China Eastern Airlines JV, initially announced in June 2024, now becomes operational, offering seamless connectivity and a stronger combined network. This JV signifies the long-standing ties between the UAE and China by offering expanded travel options and seamless travel experiences for passengers travelling between major Chinese cities like Shanghai, Beijing, Guangzhou, Xi’an, and Kunming, and key cities in the UAE and across the Middle East and Africa regions. The launch follows the successful arrival of China Eastern’s inaugural MU237 flight from Shanghai to Abu Dhabi last week, which was celebrated with a welcome ceremony at Zayed International Airport. The service starts with four weekly frequencies and will increase to a daily frequency starting 12 September 2025, further boosting connectivity between the UAE and China. Building upon the launch of the Joint Venture, the two airlines have also signed a new agreement between their respective loyalty programmes at the Arabian Travel Market on 29 April. Starting 1 June 2025, members of Etihad Guest and Eastern Miles programmes can earn and redeem miles across both airlines’ global networks — unlocking greater value and seamless travel experiences for loyalty members. Arik De, Chief Revenue and Commercial Officer of Etihad Airways, said: “The official launch of our Joint Venture with China Eastern is a major leap forward—not just for our two airlines, but for the future of both the UAE and China. By combining our networks and aligning our loyalty programmes, we’re not only expanding choice and connectivity for our guests, but also setting the foundation for a new era of cooperation, innovation, and shared success …

Earth Riyadh is slated to open in Q3 2026 featuring 86 signature rooms, lofts and suites tailored for the corporate road warriors and leisure travellers seeking to immerse themselves in high energy locally connected experiences. The design, fresh and unapologetically youthful, is the “third place” locals , visitors and the creatives of this vibrant city can enjoy with authentic community engaging spaces, events and activations are a focus of the brand all year round.. More than a hotel, Earth Riyadh is an experience – one that fuses the pulse of Saudi culture with laid-back vibes, bold locally inspired designs, and purposeful hospitality. Located in the Al Maathar district, close key attractions and the Diplomatic Quarter. From a vibrant Eatery bar and lounge to a boutique wellbeing space , a music room, co-working zone, and rooftop lounge, this is where style and substance intersect. Following closely behind is Earth Hotel and Living Jeddah Waterfront, launching in Q3 2027. Positioned on a prime waterfront plot set to create Jeddah’s first integrated urban community by the sea. The property will offer a unique hybrid hospitality and entertainment experience with a place to stay, live, dine and entertain. Its design shall be inspired by the hertiage architecture of the region with a modern take- housing 110 hotel rooms and 179 fully serviced “Earth living” apartments. Earth Jeddah is designed to bring together travelers and locals in spaces that inspire connection and wellbeing. Earth Jeddah will feature co-working zones, event and social spaces , a retail component accessible from the waterfront corniche. Guests can recharge in an expansive wellbeing and longjevity hub offering cryotherapy, float therapy, and high-performance training zones to name a few. It’s bold, …

ExploreTECH and Global Hotel Alliance (GHA) announced that they have signed an agreement to make ExploreTECH’s White Label Solution available to its 45 brands around the world to help streamline and simplify hospitality tech search. ExploreTECH’s new White Label Solution offers hotel groups and global hospitality brands a customised digital marketplace that empowers them to harness the full power of its robust B2B SaaS platform — customised under their own brand. This turnkey and first of its kind solution integrates a brand’s operating tech alongside approved and preferred suppliers, delivering a personalised tech discovery and procurement experience. Mona Faraj, CEO of ExploreTECH commented: “Over the past 12 months we have built what arguably solves the biggest pain point for hotel brands and groups in hospitality technology procurement, which is to digitally manage their bespoke hotel tech stacks based on their brand standards, in one place. Our White Label Solution gives hotel teams access to the latest brand-approved tech solutions while enabling corporate IT departments to track the uptake of technologies at property level in real time. In addition, brand-approved vendors can distribute their news and product updates easily across a group’s full hotel portfolio, keeping all stakeholders up to date on the latest features and technologies available.” By adopting this solution, hotel brands can offer their hotel portfolio, franchisees, and partners a streamlined path to explore, evaluate, and procure technology — all without the complexity, cost, or resource investment required to build and maintain their own platform or marketplace. “Partnering with ExploreTECH and being selected as a launch brand for their new platform is a significant step for Global Hotel Alliance,” said Folker Heim, COO of Global Hotel Alliance. “We …

Saudi Tourism Authority (STA) has signed a Memorandum of Understanding (MoU) with Radisson Hotel Group, marking a new chapter in their mutual commitment to driving tourism and enhancing the Kingdom’s global visibility as a leading destination. The MoU outlines a strategic framework for collaboration, with both parties set to explore opportunities that align with the goals of Saudi Vision 2030 and the Kingdom’s ambition to welcome 150 million visitors annually by the end of the decade. As part of this partnership, Saudi Tourism Authority and Radisson Hotel Group will evaluate a range of potential initiatives. These include amplifying the visibility of the ‘Visit Saudi’ brand across Radisson’s global marketing platforms and developing co-branded campaigns that spotlight Saudi Arabia’s diverse attractions. Basel Talal, Managing Director, KSA, Kuwait & Levant Radisson Hotel Group, commented: “Saudi Arabia is one of the most dynamic travel destinations globally, and we are proud to support its tourism ambitions through this MoU with the Saudi Tourism Authority. This agreement sets the foundation for impactful collaborations that will enhance the Kingdom’s visibility, attract new travelers, and offer unforgettable experiences to guests across our growing portfolio of hotels in Saudi Arabia.” With nearly 50 hotels operating and under development across the Kingdom, Radisson Hotel Group is a major hospitality partner supporting Saudi Arabia’s tourism transformation and Vision 2030 objectives. Recent openings in the Kingdom include the launch of Radisson Hotel Group’s first hotel in Madinah, Radisson Hotel Madinh and Radisson Blu Hotel & Convention Center Riyadh Minhal, further strengthening its presence across the holy cities. Upcoming openings include Radisson Blu Hotel Riyadh Al Sahafa, Radisson Hotel Jeddah Tahlia Street, Radisson Collection Residence Riyadh, and Radisson Hotel Makkah Thakher City.

Mercure announces the opening of Mercure Khamis Mushait in the Aseer region, under the management of Amsa Hospitality. Located 15 kilometers away from Abha International Airport, the hotel is the first internationally branded hotel in Khamis Mushait offering 93 modern and comfortable rooms. Infused with Mercure’s signature warmth and deep connection to place, the hotel blends authentic Saudi hospitality with the rich cultural offerings of the Aseer region. Designed for business and leisure travelers, Mercure Khamis Mushait features an all-day dining restaurant, a coffee shop, a modern gym, an indoor swimming pool, and a fully equipped meeting room. Guests can also enjoy the convenience of 24/7 in-room dining and laundry services. The hotel’s design incorporates locally-inspired elements, with thoughtfully curated interiors across its rooms and public spaces that pay tribute to the region’s cultural richness. Since its founding in 1973, Mercure has been dedicated to unveiling the treasures surrounding each address, creating a truly local experience for guests. Through its “Discover Local” programme, Mercure ensures that guests are instantly immersed in a locally inspired atmosphere. The brand has recently achieved a historic milestone by surpassing 1,000 hotels worldwide. Hameed Ali, General Manager, said: “We take immense pride in bringing Mercure’s renowned hospitality to the Aseer region. Our dedicated team is committed to providing guests with a unique blend of local character and exceptional service, whether visiting for business or leisure.” Aamir Riaz, Chief Operating Officer of Amsa Hospitality, said: “We at Amsa Hospitality are beyond delighted to start welcoming guests to Mercure Khamis Mushait. We thank the Accor team for their excellent collaboration and look forward to continuing our work together to make sure our guests experience the warmth of …