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MEBAA Show 2022 set to take business aviation industry to new heights

Ali Ahmed Alnaqbi, Founding and Executive Chairman of MEBAA – the Middle East & North Africa Business Aviation Association, and Tim Hawes, Managing Director of Tarsus Group, outlined exciting new features of this year’s MEBAA Show 2022, during a virtual press conference. Ali Ahmed Alnaqbi, Founding and Executive Chairman of MEBAA – the Middle East & North Africa Business Aviation Association, said: “We’re excited to host this year’s MEBAA show, with just one week to go until representatives from across the industry gather to lay out the roadmap for business aviation in the future. The tremendous rise of business aviation is a trend we are not only witnessing in the Middle East, but in key international markets, and we are committed to supporting this growth and taking the industry to new heights. “The MEBAA Show has already established itself as the ideal place to meet and build relationships with regional and international professionals from across business aviation, and this year we are proud to see many of our long-term exhibitors return for another show, as well as welcome many new ones to highlight the latest innovations shaping the industry.” “Our 2022 show will also see the introduction of brand new features, including the BizAv Talks conference, where we’re excited to hear from over 45 industry experts from across the globe during a series of insightful debates and presentations on the trends shaping the business aviation industry. We’ll also be encouraging attendees to download our newly launched AI-powered MEBAA Show Connect app, which will facilitate business connections between exhibitors and visitors and pre-schedule meetings in advance, all in line with our aim to take networking to the next level.” Tim Hawes, …

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Prophet develops Destination Brand and Campaign for Abu Dhabi Department of Culture and Tourism

Leading growth and transformation consultancy Prophet announced the launch of the destination brand and launch campaign for Abu Dhabi Department of Culture and Tourism (DCT). Armed with the desire to position Abu Dhabi as more diverse, open and progressive, and to better promote the emirate’s heritage and culture, DCT engaged Prophet to design a destination brand and campaign that could work to inspire, excite, restore and welcome the world to enjoy its unique offering. “Abu Dhabi has been developing rapidly and it was our job to tap into the essence of this fascinating place and design a brand and campaign to share with the world,” said Jessica Holdcroft, partner at Prophet who led the strategy on the project. “We took a customer-centric, data-led, approach to developing the brand, starting with a deep immersion in all that Abu Dhabi has to offer – both the tangible and the intangible – and to see first-hand the diversity of experiences on offer.” The new campaign: Experience Abu Dhabi. Find Your Pace has now been unveiled in Abu Dhabi, the GCC, France, the U.K. and the U.S. Celebrating its Emirati heritage and seamlessly connecting it to the living culture offered by the Saadiyat Cultural District – home to the Louvre Abu Dhabi – and Yas Island’s exciting theme park and waterfront attractions, the destination campaign welcomes the world to enjoy Abu Dhabi’s enriching experiences, at their own pace. From the positioning and messaging, to the verbal and visual expression, the campaign was designed to support Abu Dhabi’s growth ambition to be among world-class destinations of choice,” said Clive Rohald, partner and executive creative director at Prophet. “In order to bring the new tourism destination …

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Red Sea Global partners with the Ocean Race to Shine a Light on Marine Conservation and Promote Sailing to new audiences

Red Sea Global (RSG), the developer behind two of the world’s most ambitious regenerative tourism projects, The Red Sea and AMAALA, has announced new partnerships with The Ocean Race (TOR) for the next two editions of the Race, and with Warner Bros. Discovery (WBD) who will amplify their stories around the world. The Ocean Race has provided the ultimate test for sailing teams since 1973. Known as ‘sailing’s greatest round-the-world challenge’, it is widely recognized as the pinnacle of achievement for sailors across the world, and has created legends of the sport throughout the years. Beyond the race itself, The Ocean Race acts as a global platform to raise awareness of the environmental challenges facing the world’s marine environment and drive positive change. Over the years, it has brought together like-minded partner organizations from across the globe with a shared vision of protecting and enhancing our oceans, seeking to mobilize policymakers and industries in host countries to take action on an international scale. “We are proud to become the Regenerative Project Partner of The Ocean Race. Sustainability sits at the very heart of our work at Red Sea Global, so The Ocean Race – and its impressive ambitions when it comes to ocean health – makes them a natural fit as a partner,” said John Pagano, Group CEO of Red Sea Global. “The sea has always been an important part of Saudi Arabia’s history and heritage – dating back to the ancient spice trade routes, and creating thriving communities along its coasts. Through this partnership, we hope to support the efforts of The Ocean Race to raise awareness of the challenges facing our oceans globally today, and protect the outstanding …

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Diriyah opens UNESCO world heritage site at Turaif home of the Al Saud family, the first Saudi state

Diriyah. The City of Earth. begins a new chapter in its history as At-Turaif, the UNESCO World Heritage Site, the original home of the Al Saud family, and the seat of governance of the First Saudi State, opens its doors to the public for the first time on the 4th of December 2022. The opening season will include a vibrant public program of events, performances, and activities for all visitors to experience which will celebrate and bring the heritage site and birthplace of the Kingdom to life. Located in the heart of Diriyah, north-west of the capital Riyadh, At-Turaif is the birthplace of the modern Saudi state founded in 1727 and is regarded as one of the country’s most important heritage sites and a symbol of Saudi identity. For over fifty years, this area served as the principal residence of House Al Saud and the administrative district of Diriyah, the center of a state that spanned the Arabian Peninsula. Visitors will be able to walk through a vast heritage site of restored mudbrick palaces, mosques, former defensive towers, and curated galleries that tell the definitive story of Saudi Arabia’s formation and the rise of the Saudi dynasty. A beautiful example of the distinct Nadji-style architecture, At-Turaif is one of the most historically significant and architecturally impressive mudbrick settlements in the world. Open all year round and with no ticket required on weekdays until 4 pm, visitors will be able to explore the UNESCO World Heritage Site across a variety of mediums to suit their own interests. From guided tours, offered every 30 minutes in Arabic and English; to Nuzul, an immersive theatre across an entire street of the district bringing …

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Houbara Conservation releases 51 Asian houbara to mark 51st national day of UAE

The International Fund for Houbara Conservation Releases 51 Houbara to Celebrate UAE’s 51st National Day The symbolic gesture is in collaboration with Mohamed bin Zayed Falconry and Desert Physiognomy School with the participation of veterinary medicine students from the United Arab Emirates University Abu Dhabi, United Arab Emirates, 30 November 2022: The International Fund for Houbara Conservation released 51 Asian houbara to mark the 51st National Day of the UAE in collaboration with Mohamed bin Zayed Falconry and Desert Physiognomy School and the participation of a group of UAE University’s veterinary medicine students. Each of the birds signifies a year of the 51 years since the union of the Emirates, the years of its development and the successes the nation has achieved. The occasion also coincides with the 40th anniversary of the hatching of the first houbara at Al Ain Zoo as part of their conservation program. Commenting on the occasion, Mohammed Saleh Al Baidani, Director General of the International Fund for Houbara Conservation, said: “With the symbolic release of houbara on this joyous occasion, we celebrate the fulfillment of the vision of the late founding father, Sheikh Zayed bin Sultan Al Nahyan, of sustaining our heritage and protecting houbara as a continuation of the houbara conservation programme he established in the 1970s. His vision came into reality with the patronage of His Highness Sheikh Mohamed bin Zayed Al Nahyan, President of the UAE, under the mandates of the Board of Directors of the International Fund for Houbara Conservation.” This year, a group of veterinary medicine students from the United Arab Emirates University participated in the houbara release in conjunction with the launch of the higher education programme of the …

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From Forest Bathing to ‘Me time’ making the mainstream Skyscanner Reveals Travel Predictions

New research from global travel site Skyscanner has revealed UAE holidaymakers are expecting another strong year of travel despite economic uncertainty, but price-led decision making will drive change in 2023. With 88% of UAE travellers planning to spend the same if not more on travel abroad next year, how they are going to spend will differ. The extent of these changes is revealed in Skyscanner’s detailed Travel Trends 2023 report.   Key trends to come out of the report show that UAE travellers don’t want the holiday to stop on a Monday morning, but to work where they could holiday too. UAE travellers are also craving experiences grounded in nature and wellbeing. A way to reset and feel normal again.  Expect friends to ditch each other in favour of solo adventures, sneaky smartphone travel searches in the workplace and holidaymakers navigating the cost-of-living crisis to ensure their time away remains a priority. For travel in 2023, there’s a lot we want to do differently and some bold expectations on what future travel will entail. Future gazing sees almost one in three people expecting holidays amongst the stars to be a mainstream reality in their lifetime, whilst closer to home, advances in supersonic technology could re-define short-haul travel. Naomi Hahn, VP of strategy comments: “It is clear that we’re hungrier than ever to discover something new – even though we might have less in our pockets next year. The aftermath of a pandemic has made travelers look for ways to make up for lost time and create new experiences and memories.  Consumers have become savvier to value post pandemic – the squeeze on personal spending has shown that consumers will still …

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Rwanda announced as next WTTC Global Summit host

During the closing session of the World Travel & Tourism Council’s (WTTC) Global Summit in Riyadh, the Rwandan capital of Kigali, was announced as the host city for 2023, marking the first time the event will visit Africa. Rwanda, the home of the International Gorilla Conservation Programme, will showcase the power of sustainable tourism to protect biodiversity and create thriving communities. WTTC closed its largest ever Global Summit today with more than 3,000 delegates attending the event in Riyadh, Saudi Arabia. The global tourism body’s Global Summit saw speakers such as former UK Prime Minister Theresa May, former United Nations Secretary-General Ban Ki-Moon, and actor, filmmaker, and Golden Globe winner, Edward Norton. The most influential Travel & Tourism event in the calendar, WTTC’s record breaking Global Summit, was attended by more than 85 countries and over 50 ministers. More than 250 media delegates from around the world attended the event, with many thousands of people around the world watching remotely. During the event, WTTC and the Ministry of Tourism of the Kingdom Saudi Arabia launched the Environmental & Social Research (ESR). This groundbreaking new data details the climate footprint of the global Travel & Tourism sector, and in a world-first, this the research covers 185 countries across all regions, and will be updated each year with the latest figures. WTTC also launched its Cities Economic Impact Report (EIR). Sponsored by Visa, the report shows cities remain the powerhouses of global tourism and will drive the recovery of the sector and economies around the word. Addressing delegates during her closing speech, Julia Simpson, WTTC President & CEO said: “Saudi Arabia will be the next major destination for visitors as it invests $800 billion in …

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Etihad highlights UAE’s rich heritage as it celebrates its 51st national day

On the occasion of the United Arab Emirates national day, Etihad Airways has collaborated with creative Emiratis to highlight the country’s legacy, culture, and promising future vision. The project emphasises the principles and values of the late Sheikh Zayed bin Sultan Al Nahyan, Founding Father of the UAE, which have been the basis of the union since its inception on 2 December 1971. The UAE’s national airline launched a digital booklet created by three Emiratis, Nadia Alnajjar, writer; Noura Khoury, co-author and translator; and Alya Alhammadi, illustrator. The booklet depicts the beauty of the UAE’s seven emirates narrated by a traveller landing in the country on an Etihad Airways flight. The booklet takes its scenes from Abu Dhabi’s beautiful beaches, Dubai’s architectural Museum of the Future, and Sharjah’s “Dar Alhikmah”. Continuing through the Northern Emirates the booklet depicts the traditional sailing dhows in Ajman, Falaj Al Mualla fort in Umm Al Quwain and rides on the world’s longest zipline at Jebel Jais mountain in Ras Al Khaimah. The tour of the Emirates ends with an encounter with a rare fish at Wadi Al Wuray’ah in Fujairah. The digital booklet is available on Etihad’s inflight entertainment system, E-BOX. Limited edition hard copy booklets, produced by the National Library and Archive, will also be distributed to guests on board. In addition, a video inspired by the booklet has been produced by the Emirati filmmaker Aiysha Alzaabi and will be featured across Etihad’s social media channels. During the UAE National Day celebrations, Etihad Airways will be serving guests a special menu with an Emirati touch, created by Emirati Chef Khalid. The airline has decorated the aircraft seats and its Business and First class lounges at …

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International cities remain the Backbone of Global Travel & Tourism 

The World Travel & Tourism Council (WTTC) launched its Cities Economic Impact Report (EIR) at the 22nd Global Summit in Riyadh sponsored by Visa, the report shows cities remain the powerhouses of global tourism and will drive the recovery of the sector and economies around the world. The Cities EIR analyses 82 international city destinations and shows that prior to the pandemic major cities were popular travel destinations, accounting for almost half of all international visits, both as standalone destinations and as gateways to other tourism hotspots within countries. COVID-19 had a devastating impact on Travel & Tourism and in particular major cities around the world as countries closed their borders in response to the pandemic. Throughout the pandemic, and as borders began to reopen, leisure travellers swapped major metropolises for less-populated destinations such as coastal and rural hotspots, leaving economies of international cities to battle through an incredibly tough three years. Thousands of hotels, restaurants, and attractions in cities around the world were forced to close, with hard working people losing their jobs as businesses struggled to stay open during these challenging times. The Cities EIR shows how both leisure and business travellers are flocking back to cities, as their draw as iconic destinations are once again becoming the beating hearts of international tourism destinations, and business centres for overseas visitors. According to the report ten of the 82 cities analysed are projected to exceed pre-pandemic levels in terms of direct Travel & Tourism GDP contribution to the city economies this year. Qatar’s capital Doha is forecast to see the largest increase from 2019 to 2022, in terms of international traveller spend as well as in direct Travel & …

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Travel & Tourism industry can shift to a net-positive model by 2050 finds new report

‘Better Travel & Tourism, Better World’ a new report developed through a partnership between the Saudi-based Sustainable Tourism Global Centre (STGC) with Systemiq, the world’s leading independent system change advisory firm, finds that The Travel & Tourism industry could reduce its emissions by more than 40% by 2030 by taking radical action to contribute to the race to net-zero. The new report was launched at the 22nd Global Summit of the World Travel & Tourism Council being held in Riyadh in Saudi Arabia under the theme “Travel For A Better Future.” It is based on extensive consultation with leading stakeholders around the world representing hospitality, transport, OTAs, governments, investors, NGOs and academia. The global Travel & Tourism industry creates opportunities for societies around the world, the economy and nature. However, the analysis of the report showed that the industry today is generating significant environmental and social costs and is responsible for 9-12% of total global greenhouse gas emissions. The report found that without significant change these emissions will rise 20% by 2030, representing one-third of the total (net zero) global carbon budget of that year. This puts the viability of the industry itself at risk. The Travel & Tourism industry has a vital role to play in slowing down climate change, restoring nature and strengthening communities. This landmark report is the first to estimate a fully costed strategy for shifting the Travel & Tourism industry to a net-positive model by 2050. It calls on industry leaders and policymakers to move urgently to implement a reform agenda centred around five priorities: reduce emissions, protect and restore nature, strengthen communities, shift traveller behaviours and increase resilience to climate change and other shocks. …

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