Sabre Corporation announced the renewal of an exclusive and a long-term agreement with El Ajouz Travel, the leading travel company in Lebanon to power the agency’s growth and recovery. The extended agreement reaffirms two decades of collaboration and was marked by a signing ceremony that was attended by executives and team members from both companies. Under this agreement, El Ajouz Travel will continue to access Sabre’s portfolio of innovative technology, including its industry-leading Sabre Red 360 platform. Furthermore, El Ajouz Travel will deploy Sabre’s Automation Hub- a series of automated processes to minimize human error, increase efficiency, and amplify customer satisfaction. ‘With its industry-leading shopping and merchandising technology, coupled with the expertise of its dedicated team, we are confident that Sabre is the right partner during this pivotal time,” said Hasan El Ajouz, Chairman, El Ajouz Travel. “We are working with them to deploy latest intelligent and innovative solutions to support our long-term goals, differentiate our travel offerings, improve operational efficiencies and boost revenue.” EL Ajouz Travel has showed resilience and steady growth and been recovering on higher rates than the Lebanese market. Its ambitious plans include continue providing exceptional travel services in Lebanon and expand its reach to regional markets. “We are thrilled to continue working with EL Ajouz Travel to achieve their growth goals as the industry continues to recover,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “We are committed to partnering with them and our agency community in creative ways to deliver smart and intelligent technology that meet their customers’ needs and address the challenges of today’s environment.” Sabre’s travel marketplace plays an important role in facilitating the marketing and sale of airfares, hotel …
Read More »Wingie Enuygun Group chooses Sabre to drive expansion goals
Sabre Corporation and Wingie Enuygun Group announced a renewal of their multiyear GDS agreement to help drive international growth. Wingie Enuygun has been working with Sabre for more than seven years, delivering on its vision to help today’s traveler to save time and money. Under the renewal agreement, Wingie Enuygun will be using Sabre Red 360 to deliver highly personalized offers for its customers, by deploying intelligent and consultative services and features on the wingie.com, wingie.ae, sa.wingie.com and enuygun.com domains. “We are excited to extend our longstanding relationship with Wingie Enuygun,” said Altug Bekdemir, General Manager, Sabre Turkey. “The online sector is at the forefront of travel’s recovery, so there is a huge opportunity for Wingie Enuygun to position itself for growth. Wingie Enuygun’s decision to extend its partnership with Sabre will enable the company to tap into increased traveler demand through this time of ‘ revenge travel’ and beyond.” MENA’s leading travel marketplace Wingie Enuygun will use Sabre’s marketplace of more than 400 airlines, 750,000 hotel properties, and hundreds of tour operators, rail, car rental and cruise providers, to sell customized travel packages from suppliers around the world. “We have a great relationship with Sabre, based on many years of mutual trust. By renewing our contract with Sabre and updating our performance through Sabre’s advanced technologies, we aim to provide the seamless, quality service that our millions of users seek, thereby improving their travel experience,” said Wingie Enuygun CEO and founder, Çağlar Erol.
Read More »Gulf Air signs strategic agreement with Sabre to help power recovery and drive revenue
Sabre Corporation and Gulf Air have reaffirmed their long standing relationship with an expanded, multi-year agreement. Under the renewed agreement, Gulf Air will continue to use Sabre’s passenger service system (PSS) SabreSonic to help power its digital transformation, provide a seamless traveller experience, and drive revenue growth. The PSS is designed to automate sales and reservations with enhanced functionalities that can help provide increased revenue opportunities by tailoring offers to meet the needs of travellers and help create an efficient airport experience. Gulf Air has also renewed a suite of solutions that will help ensure the airline’s operational efficiency and help incremental revenue opportunities through advanced fares management, schedule and network optimization and state-of-the-art revenue management. The agreement has also been expanded to include Sabre’s Dynamic Availability tool. A key building block for personalized retailing, the dynamic pricing engine will allow Gulf Air to identify ways to unlock greater value. “We’re delighted to reaffirm our relationship with Sabre and leverage its technology to further support our strategic plans,” said Captain Waleed Al Alawi, Acting Chief Executive Officer of Gulf Air. “We are currently undergoing a major transformation to upscale our technology strategy, advance operational efficiencies and improve traveller experience. As we move into recovery, we are confident that the flexible and intelligent nature of Sabre solutions, including SabreSonic, will enable us to be more efficient and offer a modern retail experience that enables personalized travel at scale, increases growth opportunities and allows us to create a differentiated brand experience in a highly competitive environment.” Sabre’s high performance, flexible PSS enables Sabre’s valued partners to realize increased growth opportunities through merchandising, codeshare agreements and alliance partners, plus cost savings from better …
Read More »SCAT Airlines signs up for Sabre’s passenger reservations system
SCAT Airlines and Sabre Corporation, the leading software and technology company that powers the global travel industry, today announced a new strategic partnership, building on Sabre’s other achievements in the central Asian region. Under the new agreement, SCAT Airlines will migrate to Sabre’s passenger reservations system, SabreSonic. It will also leverage Sabre’s industry-first Commercial Platform to help maximize revenue and create a differentiated brand experience for travelers. By delivering real-time, customer-centric offers to the airline’s customers, Sabre’s technology will help SCAT achieve its ambitious plans to lead the recovery and future growth of travel in Kazakhstan. “As we navigate the new travel environment, it’s very important for us to be agile and able to deliver personalized offers to our customers at the right time and through the right channels”, said Vladimir Denisov, president, SCAT Airlines. “Our new agreement with Sabre is an essential pillar in our strategy, providing us with modern reservations technology, intelligent revenue management and scalable platform capabilities, which will help enable us to unlock new opportunities, provide best-in-class customer experience and maximize profitability.” “Given the current environment and pressure on the travel industry, it is more important than ever for airlines to use robust and intelligent technologies to forecast, analyze and optimize operations and revenue streams”, said Dino Gelmetti, Vice President EMEA, Sabre Travel Solutions. “Sabre plans to enhance its presence in Kazakhstan and provide SCAT Airlines with the capabilities to achieve profitable growth and to pioneer the future of travel. Today’s announcement demonstrates SCAT’s forward-looking approach and Sabre’s deep commitment to supporting the global aviation industry”.
Read More »ITL World chooses Sabre to deploy its technology strategy
ITL World has renewed signed a new multi-year agreement with Sabre Corporation, the leading software and technology company that powers the global travel industry. The expanded, long-term agreement will see ITL World work with Sabre to deploy the latest technology and best solutions to drive growth, boost revenue and transform its business during the anticipated recovery period and beyond. ITL World will continue to use Sabre’s next-generation travel agency desktop, Sabre Red 360, to deliver an intelligent and consultative service to travellers, create compelling shopping experiences for customers and provide an enhanced level of expertise to help people travel again. “Travellers have developed new expectations throughout this crisis and are seeking assurances, flexibility and real-time communications from travel providers. I therefore believe that the road towards recovery relies heavily on technology,” said Dr. Siddeek Ahmed, Chairman & Managing Director, ITL World. “Sabre has the technology and development to support our strategy and enable us to cater to the new expectations of today’s traveller. We are looking at intelligent solutions such AI and NDC that will help us meet the demands of the new-age, technology savvy traveller by providing a seamless, interactive and personalized experience.” “We are delighted to be working with a technology- driven customer like ITL World, whichthat recogniszes the role that advanced technology can play in its success,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “By offering customers a highly intelligent and tailored shopping experience, ITL World will be able to tap into recovery growth and win back the trust of travellers. I therefore believe that Sabre’s increased innovation and investment into advanced technological development will position agencies like ITL World for long-term success well …
Read More »Sabre introduces new airline storefront, the next gen of air shopping
Sabre announced the introduction of its new airline storefront, an industry-first capability that makes it easier to comparison-shop increasingly complex airline offers in the indirect channel. Beginning today, the new airline storefront capabilities are available via Sabre’s shopping APIs, which travel retailers can leverage to build a bespoke storefront and enhance their customers’ experience. Sabre expects to launch the new capability for travel agencies via Sabre Red 360 in the coming weeks. Powered by Sabre’s shopping APIs, new airline storefront provides digital “shelves” that organize the breadth and depth of an airline’s offering in a side-by-side display to help travelers shop with confidence and make better buying decisions to meet their personal needs. For airlines, the new airline storefront supports differentiation and more merchandising opportunities in the indirect channel, with flight search results displaying several product offerings for an individual flight. For travel buyers, it allows for efficient comparison shopping across several flight options and helps travelers choose the offer that is right for them. “Airlines have invested in differentiating their brand in a number of ways. While this creates greater choice for travelers, it also presents a challenge – it’s easy to understand the cost, but harder to understand what the experience will be,” said Wade Jones, chief product officer for Sabre Travel Solutions. “Sabre’s new airline storefront not only empowers airlines to effectively market their unique product in the indirect channel, but it also helps travel buyers communicate the total offer value.” “Our customers demand choice paired with convenience and simplicity – this is not always the case with today’s airline shopping experience. Consumers want to compare products and offers quickly and efficiently, just as they do in …
Read More »Kiwi.com partners with Sabre to expand its reach
Kiwi.com and Sabre Corporation, a leading software and technology provider powering the global travel industry, announced a new strategic partnership. The agreement will see Kiwi.com leverage Sabre’s well-established global position to support its continued growth and expand its market reach. Since its foundation in 2012, Kiwi.com has grown into one of the most successful online travel businesses of the past decade, offering the content of more than 800 ground and air carriers from around the world. Already well-established in numerous markets, particularly across Europe, the Middle East and Africa (EMEA), the company is looking to further improve its competitive position and advance its global market share. Sabre is the premier global distribution system (GDS) in the Americas and the Asia-Pacific region and will fuel Kiwi.com with unique content, competitive pricing, state-of-the-art business intelligence and online expertise. “We are looking to serve our customers even more effectively and deliver a seamless experience, which will set us up for success once the travel industry enters a phase of recovery,” said Gilles Karlé, Chief Strategy Officer at Kiwi.com. “Sabre is the right addition to our partnerships to help us increase our footprint across the globe; we appreciate its responsiveness amid the COVID-19 pandemic, as well as its continued investment in innovative technology.” “To fuel recovery, travel tech companies like Kiwi.com need access to the broadest range of content”, said Madhavan Kasthuri, senior director – online EMEA for Sabre Travel Solutions. “Kiwi.com is already a proven industry innovator that is delivering a highly sophisticated end-to-end experience to its customers. In addition, it is now providing increased choice and flexibility, which is crucial in helping gain peoples’ trust to travel again. We are looking forward …
Read More »Akbar Travels and Sabre signs new strategic partnership
Sabre Corporation and Akbar Travels announced a new long-term, strategic partnership agreement to further expand Sabre’s footprint in the Indian subcontinent while driving operational efficiencies to increase productivity and profitability for Akbar. Under the extended and expanded agreement, Sabre will continue to be Akbar’s preferred global distribution (GDS) partner in India, ensuring that the firm, which is the largest travel company in India in terms of IATA-approved branches, staff numbers and business turnover, can continue to access real-time, rich content from hundreds of thousands of airlines, hoteliers and other travel providers through Sabre’s intuitive Sabre Red 360 interface. “For many years, Akbar has utilized a broad portfolio of Sabre technology and solutions to leverage growth, streamline operations, expand our geographic reach and differentiate our own services within our markets,” said K.V. Abdul Nazar, founder, chairman and managing director, Akbar Group. “So, we’re not only delighted to continue to benefit from Sabre’s robust and scalable solutions but also proud to build on our successful, shared history by further extending Sabre’s world-class products and services in the Indian subcontinent through the new partnership agreement between our subsidiary Benzy and Sabre.” “Our new agreement and renewal with Akbar is testament to their confidence in Sabre’s technological solutions,” said Todd Arthur, Vice President, Sabre Travel Solutions, Agency Sales, Asia Pacific. “There’s no question about the extent to which the entire travel ecosystem has been impacted by the ongoing pandemic. However, what is also not in any doubt is the commitment of both Sabre and Akbar Travels to continue to invest in technological innovation for the future of our companies, our shared relationship and the recovery and growth of the travel industry as a whole …
Read More »Louvre Hotels inks deal with Sabre hospitality solutions
Sabre Corporation announced a strategic long-term technology partnership with Louvre Hotels Group, Europe’s second-largest enterprise hotel group counting almost 1,600 hotels across 54 countries and a subsidiary of Jin Jiang International. With this new agreement, Louvre Hotels Group will benefit from SynXis Central Reservations and its industry-leading reach with connections to almost 900,000 travel agents and nearly 700 online channels across the globe, including hundreds of online travel agencies (OTAs) and metasearch engines. Louvre Hotels Group will be able to pursue its ambitious plans to expand its hotel portfolio footprint and global distribution reach while benefiting from improved operational efficiencies. “This partnership with Sabre is a priority to sustain our ambitions, especially in this global context. We constantly develop our network across the world with our brands from 1 star to 5 stars. Therefore, we want to deploy innovative distribution strategies with robust technology solutions, to provide cutting edge solutions to our investors and franchisees while ensuring technical and operational efficiency for our hotels,” said Pierre-Frédéric Roulot, CEO at Louvre Hotels Group. “For us, Sabre Hospitality Solutions is offering the best combination of innovation, platform, security, scale and service.” “In today’s evolving travel and hospitality industry, it is critical that hoteliers have a unified, highly-flexible technology platform that allows them to drive commercial performance, enable operational excellence, and do this on a reliable platform that just works,” said Scott Wilson, president of Sabre Hospitality Solutions. “Sabre’s industry-leading solutions will extend Louvre Hotels Group’s distribution reach with the speed of innovation, performance, and stability inherent in an industry-leading platform while providing the ability to create highly differentiated experiences for both its brands and its guests.”
Read More »Lufthansa and Sabre sign new distribution agreement
Lufthansa Group airlines and Sabre Corporation announced a new, mutually flexible distribution agreement that enables modern airline retailing as well as technology innovation. Under the agreement, which covers the carriers Austrian Airlines, Lufthansa, SWISS, Air Dolomiti and Brussels Airlines, Sabre will continue to distribute Lufthansa Group airlines’ content through traditional connectivity to hundreds of thousands of travel agents and thousands of corporations through its global distribution system (GDS). In addition, the agreement enables the distribution of Lufthansa Group airlines’ content via the New Distribution Capability (NDC) standard in the Sabre travel marketplace. “Our agreement with Sabre is a landmark deal for airline distribution. I am very excited to shape our joint path towards modern airline retailing and innovate by introducing a diversified NDC program with associated commercial models, – enabling agencies to agree bilaterally on NDC with Lufthansa Group airlines”, says Tamur Goudarzi Pour, Senior Vice President Revenue Management and Distribution Lufthansa Group Network Airlines and Chief Commercial Officer SWISS. “Sabre and Lufthansa Group airlines share an ambition to innovate at the forefront of our industry. Through this new level of flexibility, we jointly enable a diverse distribution ecosystem, extend the reach of NDC and allow for differentiated commercial models. With this customer-oriented agreement, Sabre and the Lufthansa Group airlines team up to put the interests of our travel agency partners and our joint clients at center stage.” “Today maybe more than ever, we are looking to engage creatively with our airline and agency partners to deliver outcomes that provide added value to all players in the travel ecosystem,” says Dave Shirk, President, Sabre Travel Solutions. “Sabre is committed to finding flexible, sustainable solutions that address traveler expectations, deliver against …
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