Tag Archives: Sabre

Sabre Corporation  and Royal Jordanian Airlines announced the renewal and expansion of a long-term distribution and technology agreement to continue to distribute the carrier’s content through Sabre’s global distribution system (GDS) and to utilize Sabre’s leading technology to achieve its strategic goals. Under the expanded agreement, Royal Jordanian will continue distributing its content to the large network of travel agents and corporations worldwide connected to Sabre’s GDS. Furthermore, the airline will be deploying a set of Sabre leading technology including Sabre’s Dynamic availability and Fares Manager and Fares Optimizer. The adoption of these products can help Royal Jordanian Airlines move toward a more flexible and modern environment, while supporting its growth. “We have ambitious plans to double our fleet and operations within the coming 3-5 years and to position Royal Jordanian as the carrier of choice connecting Jordan and Levant with the world,” said Karim Makhlouf, chief commercial officer, Royal Jordanian.  “Our extended technology partnership with Sabre will help us deploy the most robust and advanced technology to enable our growth plans, help us drive profitability and improve our efficiency while staying on top of today’s ever-changing airline landscape. We are excited to continue partnering with Sabre at this exciting time.” Dynamic Availability empowers airlines to gain better control of their pricing position by leveraging shopping data, automating fare changes, and enabling dynamic pricing capabilities to generate recommendations that help drive incremental revenue opportunities. Fares Manager and Fares Optimizer, on the other hand, brings integrated end-to-end automation and intelligence to airline pricing to increase analyst productivity and improve revenue opportunities. “As a key building block for personalized retailing, our dynamic pricing engine enables airlines to optimize availability at scale and …

Zahara Travel, the leading travel management company in Oman, reaffirms its strategic partnership with Sabre Corporation , a leading software and technology company that powers the global travel industry. Furthermore, Zahara Travel signed a multiyear agreement to expand its technology scope with Sabre and recruit the latest technology solutions to enable its strategic goals. Under this renewed and expanded agreement, Zahara Travel will continue to use Sabre Red 360, to deliver intelligent and consultative services to travellers, respond to evolving traveller demands and create compelling shopping experiences. The travel company will continue to access Sabre’s marketplace of more than 400 airlines, 750,000 hotel properties, and hundreds of tour operators, rail, car and cruise providers, giving Zahara Travel the opportunity to sell personalized travel packages from suppliers all over the world. “In such a competitive landscape, technology is important to maximize our efficiency and deliver our promise of providing a seamless and exceptional travel experiences,” said Gautam Broota, Chief Executive Officer (CEO), Zahara Travel.  “For more than two decades, Sabre has been the backbone of our operations, thus we are expanding our relationship to deploy further technology solutions to support our strategy, advance our operations and enable our digital transformation to better compete in this complex landscape.” Zahara Travel will deploy a set of Sabre technology and solutions to drive growth, boost revenue and transform its business – including as Sabre Virtual Payment to manage the agency’s payment and reporting capabilities; Content Services for Lodging to provide access to richer hotel and aggregator content; Automation Hub- to maximize efficiency and utilize resources; and Automated Exchange and Refunds to simplify the complexity of the day-to-day operations and drive operational excellence. “As a …

Sabre Corporation announced the extension of two agreements with Pakistan International Airlines (PIA). The national carrier of Pakistan has renewed its multi-year content distribution agreement with Sabre and the two companies have also agreed to continue their strategic joint venture partnership in the Pakistani market. The carrier and Sabre have had a successful GDS joint venture in Pakistan since 2004. The extension of the content distribution agreement means that PIA will continue to have full access to Sabre’s extensive global seller network. PIA will also continue to work with Sabre in a joint venture which allows the airline to better market and sell its content using Sabre’s advanced technological solutions, including the intuitive ‘Sabre Red 360’ point of sale, to Travel Agents across Pakistan. “We are delighted to have reaffirmed and strengthened our relationship with Sabre with these two renewals so that, together, we can move forward with our plans to not only grow PIA’s footprint and revenue, but also to facilitate growth in the wider Pakistan travel ecosystem,” said Air Vice Marshal Muhammad Amir Hayat, Chief Executive Officer, Pakistan International Airlines. PIA services a vast network of locations across Pakistan and throughout Asia, Europe, and the Middle East, and has ambitious plans to expand its network further. “We greatly value our partnership with PIA, and we’re pleased and proud to have cemented this important relationship with these multi-year renewals. As the travel industry recovery continues apace, it’s vital that the travel agency community in Pakistan can access Sabre’s advanced global suite of solutions and services,” said Brett Thorstad, Vice President, Sabre Travel Solutions, Agency Sales, Asia Pacific. “We are excited about the growth trajectory of the Pakistan market and …

Sabre Corporation  celebrated the opening of a new office in Jeddah, Saudi Arabia, last week in the presence of representatives from travel companies and partners.  “We are excited to continue delivering our investment plan in Saudi Arabia and celebrate the opening of the second new office in the Kingdom this year,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “This reflects our commitment and continuous efforts to expand our operations and team to support the increasing needs of our customers in the Kingdom. We have invested in building a knowledgeable and diverse team to give our customers the support they require.” “We believe our efforts in the Kingdom are aligned with Saudi Arabia’s Vision 2030 strategy. We provide the technology and infrastructure to equip travel companies with the tools and solutions they need to help maximise their potential, provide exceptional customer experience and attract travellers from all around the world,” added Iyer.

Sabre Corporation and Conferma Pay announced a new partnership with Mastercard to accelerate the use of virtual cards for business-to-business (B2B) travel payments. The announcement builds on Sabre’s August 2022 acquisition of Conferma Pay.  The collaboration with Mastercard is the next step in advancing Sabre’s goal to create an open and independent travel payment ecosystem. Digitization of travel payments with virtual cards helps address the historic challenges associated with B2B leisure and corporate travel payments.  The securely generated, single use card numbers provide a link between booking and associated payments to third party suppliers.  Travel buyers and suppliers are therefore able to easily track and reconcile payments, as well as benefit from flexible pricing, financing options, and enhanced security through card payment guarantees. “The payments industry is in the midst of a revolution and there is an increased need for travel companies to better manage the whole payment experience,” said Roshan Mendis, Executive Vice President and Chief Commercial Officer, Sabre Travel Solutions.  “Companies in the travel space – including travel management companies, travel agencies, corporations, issuers and technology partners – need sophisticated solutions and seamless connections.  Sabre is taking strategic steps to fulfill the needs of our industry, beginning with the acquisition of Conferma Pay.  Now, the new partnership with Mastercard will help Conferma Pay to build new and enhanced digital capabilities in virtual cards, transforming the payment experience for issuers.” As part of the agreement, Mastercard has agreed to make a minority investment in Conferma Pay, which will continue to operate independently and serve the entire travel industry and beyond. “A combination of experience, technologies and capabilities will accelerate travel payment innovation and drive inclusive and sustainable growth for …

Elaf Travel and Tourism in the Kingdom of Saudi Arabia, and Sabre Corporation cemented a long-standing relationship,  signing an exclusive agreement to drive the agency’s growth through advanced technology.  The agreement was signed at a ceremony attended by management and executives from both companies to celebrate a decade of successful collaboration. The agreement provides Elaf Travel and Tourism continued access to Sabre’s portfolio of innovative technology across the region, including its industry-leading workflow Sabre Red 360 and the latest mobile, data analytics, personalization and automation capabilities. “We are excited to confirm our relationship with Sabre, which will continue support our growth and technology plans,” said Dr. Adel Ezzat, Chief Executive Officer (CEO), Elaf Group. “We are working together to deploy the latest solutions and capabilities, transform our business, and advance our offerings to enrich our customers’ experiences – particularly online.” Using SR360, the agency will have access to Sabre’s marketplace of more than 420 airlines, 750,000 hotel properties, and hundreds of tour operators, rail, car and cruise providers, enabling it to sell personalized travel packages from suppliers all around the world. “We are happy the Elaf Travel and Tourism recognizes the value of our technology and trusts the dedication and expertise of our local team,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “Elaf Travel and Tourism has a wide range of services catering to the online, offline, and corporate travel sectors and we are committed to deliver products and solutions that meet their diverse customer needs and help the company to scale and expand its business to meet the high expectations of the tech-savvy Saudi travelers.”  

Sabre Corporation hosted an interactive event for key travel players in Saudi Arabia. The event, which took place in Riyadh last week brought together key decision-makers from travel companies, online agencies and corporations to discuss the evolving industry landscape in the kingdom and the region, the need for digital transformation and Sabre’s latest technology solutions. “Saudi Arabia is a particularly exciting country to be in right now,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “It has a bright vision to build a progressive global tourism brand, and our customers need the right technology to help them leverage this unique opportunity for growth.  In parallel, the industry has become more complex post-pandemic, so simplifying the travel journey will be particularly important.  We will continue to deliver best-in-class technologies, including AI-driven products to travel agencies, across the region to help our travel partners tap into this growth.” At the Riyadh event, Sabre showcased its latest technology, including corporate solutions, application programming interface (APIs) and automation, and outlined how these solutions can increase efficiency through automation, allowing agents to spend more time to serve their customers and keep track of latest trends.  Solutions in the online and mobile space were also highlighted, in addition to innovative point-of-sale, Sabre Red 360, which offers an intuitive, customizable workflow and significant benefits for travel agents, including reduced training time and costs.  The technology is proven to reduce training times from weeks to hours. “We are helping some of the leading travel agencies in Saudi enter the online space, through access to intelligent technology that can personalize the customer journey,” continued Abdul-Razzaq. “Travel agencies continue to evolve, adapting to new consumer needs and leveraging …

Sabre Corporation and Oman Air announced at the World Passenger Symposium (WPS), a renewed long-term agreement to help the airline reach its strategic goals. The agreement includes a multi-year renewal of Oman Air’s SabreSonic Passenger Service System (PSS) and a further multi-year extension of its global distribution system agreement.  This will ensure Oman Air continues to utilize Sabre’s technology, retailing capabilities and global scope to push forward its digital transformation. By renewing its exclusive PSS agreement and investing in Sabre’s Digital Connect APIs, Oman Air aims to advance its digital retailing strategy, drive revenue growth and increase self-service capabilities. Digital Connect will also help Oman Air accelerate its digital transformation and bring products to the marketplace quickly, providing scalability and flexibility across its digital touchpoints, such as its website and mobile app. “A new approach of retailing is required for all players in the travel ecosystem to succeed in a highly competitive landscape,” said Roshan Mendis, Chief Commercial Officer, Sabe Travel Solutions.  “This intelligent retailing approach allows Oman Air to differentiate its brands and personalize its offerings through all channels.  It also enables agencies to efficiently shop and compare increasingly sophisticated offers, which will also bring greater choice and transparency to Oman Air’s travelers.  As Sabre focuses on delivering more intelligent retailing solutions to meet changing traveler expectations, I’m proud that we are able to help Oman Air realize its transformation vision.” The renewed distribution agreement enables Oman Air to continue to reach Sabre’s valuable network of global buyers, while ensuring that Sabre-connected travel buyers have access to the airline’s comprehensive fares and content – including ancillaries. “We are pleased to announce the renewal of our PSS as well as …

Sabre Corporation and Nirvana announced a new long-term, strategic partnership agreement to distribute Nirvana’s lodging content and offerings through Sabre’s marketplace. The new agreement will integrate Nirvana’s lodging content into Sabre’s Content Services for Lodging (CSL) allowing Nirvana to promote its content to hundreds of thousands of travel agents globally. Sabre agencies will be able to shop and book Nirvana’s lodging content and amenities of over 11,000 properties at a competitive net-rate. “Many of our agents have indicated that they prefer to shop and book lodging content inside the GDS, thus we are constantly focused on expanding our lodging offerings and adding more content to help them meet travelers’ needs,” said Traci Mercer, senior vice president, Lodging Ground and Sea products, Sabre. “We are pleased that Nirvana will join our CSL offerings, adding more regional lodging options for customers in the Middle East. This enables travel buyers find the right lodging and amenities at the right price to craft the personalized travel offerings that travelers seek.” Nirvana is a leading lodging content aggregator based out of the United Arab Emirates that aims to provide variety of traditional and non-traditional lodging options including serviced apartments and rentals that are gaining popularity for both corporate and leisure travelers. “It is our vision to extend our operations, expand our reach and provide lodging content to online and offline travel buyers around the world.,” said Alaa Al Ali, Group Chief Executive Officer, Nirvana Holding. “Working with Sabre will help us put our content in front of travel buyers beyond the scope of our existing distribution structure, globally. We are delighted to partner with Sabre and benefit from its robust and scalable solutions and extensive …

Sabre Corporation has successfully integrated IATA New Distribution Capability (NDC) content from Qatar Airways (QR) to its global distribution system (GDS). After a pilot phase with agency customers in Australia and Sweden, the offers of Qatar’s flag carrier will now be rolled out successively to travel agencies across the globe starting on July 7, 2022. Travel agencies will be able to shop, book, and manage NDC offers from Qatar Airways. Access to Qatar’s content will be available through Sabre Red 360, Sabre’s agency point-of-sale tool, as well as its NDC-enabled Offer and Order Application Programming Interfaces (APIs). “We’ve been actively engaged in Sabre’s Beyond NDC program for several years and we’re proud to be the first carrier based in EMEA to make our products and offers available to the global travel agency community through Sabre’s marketplace,” said Matt Raos, Senior Vice President Global Sales at Qatar Airways. “With NDC as a part of our strategy to evolve our offering and enhance ancillary sales, we believe effective distribution in the indirect channel will become more important in the future.” With Qatar Airways’ extensive network of destinations, access to the carrier’s unique NDC content is expected to be relevant to travel buyers across the globe in the post-COVID-19 recovery period and beyond. “As the corporate travel sector continues to recover, customers are looking for enhanced shopping experiences and improved content in their marketplace,” said John Bukowski, Vice President of Distribution, Content and Sourcing at American Express Global Business Travel. “Our objective is to ensure that our customers and travelers have access to the broadest content and an unrivaled travel experience. We are excited about collaborating with Qatar Airways and Sabre to continue …