Tag Archives: Sabre

Riyadh Air has entered into a strategic agreement with Sabre Corporation where the airline will adopt comprehensive SabreMosaic Offer Optimization technology that provides the intelligence to enable the airline’s ambition to be the first carrier to operate on offer- and order-based technology across the entire retail spectrum from its first day of operations in 2025. With a bold vision to create personalized offers across a broad range of customer touchpoints, Sabre and Riyadh Air are co-innovating in the realm of offer optimization to create industry-first technologies to fuel the future of airline retailing. Powered by Sabre Travel AITM and utilizing Google’s Artificial Intelligence (AI) and Machine Learning (ML) toolkit, this innovative approach enhances offer construction with smart customer segmentation and intelligent bundling – enabling Riyadh Air to unlock value and benefits from effective offer optimization capabilities. As it begins operations in a highly competitive regional environment, Riyadh Air will deploy SabreMosaic Air Price IQ, Ancillary IQ, Bundle IQ, and Upgrade IQ to generate and manage dynamic offers. Riyadh Air will also deploy SabreMosaic Continuous Revenue Optimizer for true continuous pricing, making it the first airline in the world to operate without traditional fare filing and booking classes in the direct channel. This revolutionary technology enables Riyadh Air to offer diverse and customized travel options, delivering tailored experiences to customers while optimizing revenue. “We are excited to partner with Riyadh Air as they become the first airline to operate entirely on offer- and order-based technology,” said Darren Rickey, Senior Vice President, Global Airline Sales and Account Management, Sabre Travel Solutions. “Riyadh Air’s forward-thinking approach and vision to be a digital-first airline align seamlessly with Sabre’s commitment to leading the transformation of airline …

Sabre Corporation and Virgin Australia announced a strategic partnership to modernize the airline’s retailing capabilities through the phased implementation of SabreMosaic, the revolutionary AI-driven platform built to transform airline retailing. This establishes Virgin Australia as the flagship customer and will enable the airline over time to adopt the broad suite of solutions within SabreMosaic, marking a significant milestone in the airline’s journey towards modern retailing and the general market availability of the SabreMosaic solutions. The collaboration underscores the companies’ commitment to innovation and industry leadership, as well as the airline’s aim to be an early mover in the industry transition to offer-and-order based modern retailing. “Building on our decades-long partnership, Sabre is proud to collaborate with Virgin Australia as our launch partner for SabreMosaic, which is our revolutionary platform designed to transform airline retailing,” said Roshan Mendis, Chief Commercial Officer, Sabre Travel Solutions. “We aim to empower Virgin Australia to deliver a personalized, dynamic travel experience that will set a new standard in the industry. This collaboration marks the beginning of a new era, as SabreMosaic is now available to airlines worldwide.” Virgin Australia’s path to modern retailing “We are excited to partner with Sabre to lead the industry in modern airline retailing,” said David Hogarth, Chief Information Officer of Virgin Australia. “This partnership supports our mission of being Australia’s most loved airline by offering our customers choice and a wonderful guest experience. The SabreMosaic platform will over time enable us to optimize our offers, enhance guest interactions, and build a competitive advantage in the market.” Sabre designed the SabreMosaic platform and related solutions with a modular approach, giving Virgin Australia the ability to easily operate in a hybrid environment …

Sabre Corporation partnered with Diwan of Royal Court, Royal Court Affairs, and Ministry of Foreign Affairs in the Sultanate of Oman to deliver a series of workshops. These sessions are designed to support the Omani government’s broader digital transformation initiative by upskilling the travel management departments within these entities, enhancing operational efficiency, and automating manual processes. Held at Sabre’s regional headquarters in Bahrain, these two weeks of training sessions represent the first collaboration of this kind between Sabre and the Omani government, reaffirming Sabre’s leadership in Oman’s government travel sector. Building on a 15-year partnership, Sabre has supported these key Omani government entities with advanced solutions to elevate their travel management capabilities. This collaboration is the latest milestone, offering a training program that equips teams with the skills to use advanced tools like Sabre 360 Graphical View and New Distribution Capability (NDC). It also emphasizes best practices to drive efficiency, reduce costs, and enhance operational excellence. “We are proud to be partnering with the Omani government on this initiative, which is a testament to our commitment to empowering governments with advanced technology, tools and training,” said Ramzi Al Qassab, Managing Director, Sabre Travel Network Middle East. “By equipping the Omani government with the skills to leverage our advanced tools, we are not only enhancing their operational efficiency but also reinforcing the trust and reliability that have been the foundation of our partnership for over a decade. This collaboration exemplifies Sabre’s role in helping governments achieve their strategic goals, including cost savings and operational excellence.” As Oman pioneers its ambitious digital transformation, it is the first government in the region to launch such a strategic training program to modernize the travel …

Sabre Corporation announced that Malaysia Airlines has selected PRISM to power and optimize its corporate segment. By using automated, real-time data insights and trends, PRISM offers advanced data analytics, enabling a more customized travel solution for business customers.  A truly global tool with international customers and data sources, PRISM ingests data from more than 5,000 sources internationally with more than 200 million individual corporate flight bookings in 2023. PRISM provides uniquely valuable insights and analytics, including robust contract profit modelling and performance reporting, along with more than 350 preformatted reports containing thousands of different data configurations. In addition to being fully hosted on Google Cloud, PRISM now supports weekly data submissions from its data sources. Those opting for the API option will benefit from automated daily data submissions. PRISM offers daily corporate booking trend data, enhanced user analytics driven by Google Cloud’s BigQuery and Looker capabilities, API connections to link to airline CRM systems, and enhanced user tools to streamline sales collaboration with partner airlines and commercial clients. “Selecting the right business intelligence solution is essential for enhancing our corporate travel offerings, driving business growth, and boosting revenue while elevating the travel experience for our customers. This is why we’ve chosen Sabre PRISM, to help us achieve these goals by optimizing and streamlining our sales processes,” said Ahmad Luqman Mohd Azmi, Chief Executive Officer of Airlines from Malaysia Aviation Group. With PRISM, airlines gain a comprehensive view of corporate travel while ensuring compliance with GDPR and other global data privacy regulations. It is the only solution that offers a built-in analytics tool, on-demand reporting, and API connectivity.  Additionally, Sabre offers PRISM customers 24/7 self-service access to analytics and reporting, as well as in-house technical and …

Sabre Corporation announced a strategic partnership with Air Serbia as its NDC (New Distribution Capability) IT provider, empowering the airline to deliver a more personalized travel experience and unlock new revenue opportunities. Sabre is a leader in supporting both NDC airline IT and NDC aggregation. This enables Air Serbia to not only create and manage their NDC content but also make it seamlessly available through third-party channels. Sabre’s cloud-based solutions are built for agility and modularity, which means that Air Serbia can easily add new features and functionalities as their NDC strategy evolves. Additionally, Sabre boasts powerful performance with NDC air shopping response times between 0.5 and 1.5 seconds, helping to ensure a smooth shopping experience for travel agencies and travelers. “As we continue to embark on our journey to further modernize our retailing strategies, Air Serbia is proud to partner with Sabre,” said Jiri Marek, CEO of Air Serbia. “We are committed to providing real-time content and personalized experiences to our customers, and Sabre’s innovative technology serves as a foundational enabler of our offer and order ecosystem. With Sabre’s solutions we can extend our reach to third-party channels including travel agencies and aggregators, ensuring seamless access to our products and services. Together, we are shaping the future of travel retailing and delivering enhanced value to our passengers.” Sabre’s NDC airline IT solutions are a fundamental building block of SabreMosaic™, a recently announced intelligent, modular and open technology platform that is built to transform the way airlines retail. Powered by Google’s industry-leading artificial intelligence (AI) capabilities, SabreMosaic allows airlines to create and deliver a wider range of content in real-time, unlocking new revenue opportunities. The platform’s modular and open architecture …

Sabre Corporation has initiated a hiring plan in response to new customer wins and increased demand in the Europe, Middle East, and Africa region. This expansion focuses on strengthening Sales, Strategy, and Customer Support departments to enhance service delivery and support for Sabre’s strategic initiatives. Sabre is focused on its strategic initiatives and efforts to leverage next-generation technology across the travel ecosystem. To support these actions, Sabre is expanding its team in the United Kingdom, France, Germany, Italy, Poland, Saudi Arabia, Spain, and Portugal, among other countries in the region. Richard Addey, Senior Regional Director for Western Europe and Africa, said “We have a growing customer base in France, and our expansion efforts will help ensure we continue to meet and exceed their expectations. By strengthening our team, we are reinforcing our commitment to delivering top-tier service and innovative solutions to our valued customers in the region.” Andreas Syrigos, Senior Regional Director for Southern Europe & Nordics, commented: “Countries like Spain and Portugal are rapidly expanding for Sabre, while others, such as Italy, show consistent progress. Our teams are being reinforced with positions covering Technology Consultancy, Product Support, and Sales & Account Management.” “With our commitment and new expansion plans, this is an exciting time for Sabre, particularly in the Middle East,” stated Ramzi Al-Qassab, Managing Director of Sabre Middle East. “We are expanding our highly specialized, customer-focused teams, advancing innovative technology, and providing impactful travel solutions in Saudi Arabia, the UAE, and Oman.” “These expansion plans support our ongoing focus on our strategic initiatives,” said Sean McDonald, Managing Director and Vice President of Sabre in EMEA. “The recent launch of various Sabre solutions marks a new era for the industry, …

Sabre Hospitality announced the renewal of its long-term agreement with Wyndham Hotels & Resorts, the world’s largest hotel franchisor with more hotels than any other company in the world. Under this renewed agreement, Wyndham will continue to utilize Sabre’s cloud-based SynXis Central Reservation System (CRS) to manage its operations, reaffirming Sabre Hospitality as their exclusive global central reservation system provider for nearly two decades. SynXis CRS is the leading global hospitality commerce and distribution platform, enabling hoteliers to achieve their strategic goals with streamlined distribution, centralized control, and greater flexibility. With this renewal, Wyndham will continue to benefit from efficient pricing and inventory management, extensive global distribution connectivity, robust bulk upload tools, and a fully integrated guest profile linked to its Wyndham Rewards® program. The platform will also help Wyndham to maintain its competitive advantage while continuing to deliver memorable experiences to guests. “We are thrilled to continue our long-standing relationship with Wyndham Hotels & Resorts,” said Gene Guhne, senior vice president, global managing director, enterprise sales for Sabre Hospitality. “This agreement is a testament to the strength and reliability of the SynXis platform. We are dedicated to supporting Wyndham’s strategy by delivering innovative solutions that meet the evolving needs of their global portfolio.” Wyndham Hotels & Resorts, renowned for its extensive global footprint, operates 25 brands comprising over 9,100 hotels across 95 countries. With nearly 70 million transactions annually, Wyndham remains committed to providing industry-leading technology to its global portfolio of franchisees and hotel operators. This extended partnership underscores the enduring power of the SynXis platform, known for its stability, security, and scalability. “Our collaboration with Sabre Hospitality has been instrumental in our ability to offer superior technology solutions …

Geof Travel has been named the overall winner among Dubai and Northern Emirates travel agencies of the recently-concluded Philippine Airlines and Sabre Emquest’s Top Seller Campaign. Geof Travel will receive a trip for two to Palawan, Philippines, which includes two round-trip tickets and two nights of hotel accommodation.The contest ran from March 20 to May 31, 2024. “EmQuest was delighted to award Geof Travel with a voucher for a 2 night stay in Palawan. Geoffrey Salatan, CEO of Geof Travel, is a loyal EmQuest customer and Sabre user. We couldn’t be happier that the winner of Season 2 – EmQuest/Sabre & Philippines Airlines Top Seller Campaign – was won by such a good partner. Congratulations!”, Andrew Dowling, Emquest General Manager said. “Philippine Airlines is pleased to award Geof Travel with the top recognition in this year’s sales campaign. Geof has been a consistent Philippine Airlines supporter and this is yet another testament of the agency’s trust and confidence in booking their passengers to Philippine Airlines, the Heart of the Filipino”, Josh Vasquez, PAL Regional Head-EMEA quoted.

Sabre Hospitality announced the next evolution of its retailing solution: SynXis Retailing. With the addition of standalone offers, not bound to a room reservation, and automated fulfillment powered by Nuvola, SynXis Retailing is the most comprehensive retailing solution in the market. In addition to selling ancillaries with room bookings, the platform now enables the sale of standalone offers beyond the room, allowing hoteliers to set up virtual storefronts, broaden their catalog, and reach a wider audience. “Launching standalone offers represents a significant leap forward in our commitment to innovation in the hospitality industry,” said Scott Wilson, President, Sabre Hospitality. “Our evolved solution empowers hoteliers to unlock additional revenue by selling experiences, services, goods, and more without a room reservation. Enhancing traveler experiences through personalized and relevant offers, ultimately driving higher satisfaction and revenue. We are excited to see how SynXis Retailing will enable our customers to stay ahead in a competitive market.” Furthermore, Sabre Hospitality announced the upcoming integration of automated fulfillment powered by Nuvola, their task management solution. The integration between SynXis Retailing and Nuvola’s ticketing functionality enables hoteliers to automate the fulfillment of ancillary offers. This integration provides automated ticket creation, scheduling, and notifications to facilitate the fulfillment of orders. By eliminating the need for manual management, it reduces the risk of errors and ensures guest satisfaction. “With retailing transforming the hospitality industry, Sabre continues to amplify our Retail Studio portfolio with SynXis Retailing.” said Mykola Sheludko, product vice president, Sabre Hospitality. “Coming later this summer, our customers can tap into our integration of Nuvola features to optimize fulfillment. Looking ahead to 2025, we will continue to expand the retailing tools for our customers by enabling a marketplace for …

Sabre Corporation announced the availability of Etihad Airways’ New Distribution Capability (NDC) content through Sabre’s global travel marketplace. The addition of Etihad Airways expands Sabre’s footprint of Europe, the Middle East and Africa (EMEA) region based NDC airlines and broadens travel agencies’ access to real-time content based on offers and orders. Initially, the launch will be rolled out to agencies in Oman and Bahrain, allowing them to shop, book, and service the airline’s NDC offers, with a broader rollout to follow. By integrating and normalizing NDC offers, Sabre gives travel agencies and corporate buyers an efficient way to shop, compare, book and service Etihad’s NDC offers alongside the airline’s traditional options by using application programming interfaces (APIs), Sabre’s travel agency booking application, Sabre Red 360, and Sabre’s online booking tool, GetThere. The airline’s NDC content may include more personalized and diverse travel options, richer content, dynamic pricing, and more customized travel solutions that cater to an increasing demand for tailored travel experiences. “We are excited about the addition of Etihad Airways’ NDC content to our travel marketplace, which demonstrates our ongoing commitment to providing the content our customers want and the scalable capabilities they need,” said Jean-Vincent Teuler, Vice President, Airline Sales for EMEA region at Sabre. “This initiative highlights our dedication to innovation and to operating a compelling travel marketplace that provides efficient access to multiple sources of content, including NDC.” Sabre is one of only a few companies that provide NDC capabilities to address both distribution and airline IT needs. Recently, the company announced SabreMosaicTM, a new passenger service system (PSS)-agnostic offer and order-based airline retailing platform that will help accelerate carriers’ ability to create and retail dynamic, …