Tag Archives: Jamaica

In a bid to attract more visitors from the Gulf Cooperation Council (GCC) region, Jamaica’s Minister of Tourism, Hon Edmund Bartlett, has said plans are in progress to review visa facilitation. Speaking at a recent press conference at Arabian Travel Market in Dubai, the Minister emphasized the untapped potential of GCC visitors, citing their increasing interest in Caribbean experiences, higher-than-average spending patterns, and tendency toward longer stays. The review will focus on simplifying visa application processes for visitors from the region. “I have been in discussion with our Ministers of National Security and Foreign Affairs to look at more seamless ways for visa facilitation as we recognize the significant economic potential of visitors from the GCC region,” said the Minister during the announcement at a press conference at Arabian Travel Market in Dubai. “By removing unnecessary barriers to travel, we are sending a clear message that our country welcomes GCC visitors with open arms.” Currently, United Arab Emirates (UAE) passport holders can get a visa on arrival.  However, ongoing efforts to ease entry requirements for GCC nationals are underway – changes that could further boost arrivals and drive significant revenue growth for Jamaica’s tourism sector. “The GCC is the new frontier for Jamaica as we seek to diversify our source markets. Simplifying this visa arrangement will make it easier for their visitors to seriously consider Jamaica as a vacation option and allow us to tap into this lucrative market,” added Minister of Tourism, Hon Edmund Bartlett. Jamaica saw a 29% increase in visitor arrivals from the GCC in 2024. The UAE led with a 37.3% year-on-year growth, followed by strong performances from Saudi Arabia, Kuwait, and Qatar. “We are already …

Jamaica is making decisive moves to establish a stronger presence in the Gulf Cooperation Council (GCC) region, with Tourism Minister Edmund Bartlett spearheading initiatives to build strategic relationships that could reshape the island’s visitor demographics in the coming years. Jamaica’s Tourism Ministry has identified the GCC region as a high-potential market with visitors seeking premium experiences that align perfectly with Jamaica’s tourism offerings. The initiative comes as part of Jamaica’s broader strategy to diversify its tourism source markets beyond traditional North American and European regions. “The GCC represents one of the world’s fastest-growing outbound travel markets with significant spending power,” Minister Bartlett explained during his recent participation at the Arabian Travel Market in Dubai. “We’re implementing a comprehensive plan to position Jamaica as a premier destination for the discerning GCC visitor.” Recent Developments  Preliminary discussion with dnata Travel Group, one of the world’s largest travel services providers, headquartered in Dubai. DNATA’s extensive network, which includes more than 15 international travel brands, could provide Jamaica with unprecedented access to the Gulf market. In 2024, the JTB appointed Buzz Travel Marketing Middle East as its regional representative. This move reinforces Jamaica’s on-the-ground commitment to building relationships with the GCC travel trade. Trade engagement is a cornerstone of JTB’s strategy to increase regional awareness and Jamaica is developing market-specific strategies to appeal to GCC visitors’ preferences and requirements, including luxury accommodations and experiences, cultural considerations, and air connectivity. Regional Leadership Jamaica’s initiative also positions the country as a regional leader in tourism diversification, potentially creating pathways for other Caribbean destinations to develop presence in the GCC market. The island has consistently demonstrated innovation in tourism development, and this strategic focus on the GCC could …

Hon. Edmund Bartlett, Minister of Tourism for Jamaica, has highlighted the importance of innovative global collaboration in strengthening tourism resilience during a high-level roundtable discussion put on by the Global Travel & Tourism Resilience Council at the Arabian Travel Market (ATM) Dubai. “Tourism resilience remains a cornerstone of Jamaica’s international engagement and development strategy,” said Minister Bartlett. “The alignment we are witnessing between diverse stakeholders at forums like the Arabian Travel Market represents exactly the kind of global knowledge-sharing that will future-proof our industry against emerging challenges.” The exclusive high-level roundtable on destination development held on April 28th brought together 20 senior leaders from across the tourism sector, including representatives from UN Tourism, the Ras Al Khaimah Tourism Development Authority, Sabre, Intrepid, Horwath HTL and Roland Berger. Under the theme ‘Destination Development: Building for the Future,’ participants exchanged insights on sustainable growth, stakeholder engagement, infrastructure investment, destination branding, and regional cooperation. Minister Bartlett added, “Jamaica continues to lead the charge in tourism resilience through our Global Tourism Resilience and Crisis Management Centre, and we are encouraged to see these principles being embraced worldwide. The insights shared at this roundtable align perfectly with our vision of building tourism ecosystems that can withstand disruptions while delivering authentic experiences and empowering local communities.” The Minister reiterated Jamaica’s commitment to fostering similar collaborative platforms across the Caribbean region and beyond, ensuring that tourism development remains inclusive, sustainable, and resistant to global challenges. “As we navigate the complexities of modern tourism, Jamaica stands ready to share our experiences and learn from global partners like OMRAN Group and Visit Oman. Together, we are building a more resilient future for tourism that benefits all stakeholders,” concluded Minister …

The Jamaica Tourist Board (JTB) recently hosted its first-ever Discover Jamaica Webinar for travel trade professionals in the GCC region, marking a significant step in promoting Jamaica as a premier destination to this key market. The event, held in collaboration with JTB’s GCC trade representative office, Buzz Travel Marketing Middle East, attracted an impressive registration of over 400 travel trade professionals from across the region. The webinar featured insights from Torrance Lewis, Jamaica Tourist Board’s District Sales Manager, alongside expert presenters from Buzz Travel Marketing. Participants were introduced to Jamaica’s world-class tourism offerings, highlighting the island’s luxurious resorts, vibrant culture, adventure experiences, and authentic culinary delights. “Together with our team on the ground, engaging with the GCC travel trade through this webinar highlights our commitment to building meaningful connections in the region. By showcasing Jamaica’s luxurious accommodations, rich cultural heritage, and thrilling adventures, we aim to position our island as a top-tier destination for GCC travelers seeking unforgettable experiences,” said Donovan White, Director of Tourism of Jamaica Tourist Board. “The Discover Jamaica Webinar demonstrates our dedicated efforts to establish Jamaica’s presence in the GCC travel market. It provided an ideal platform to present the diverse tourism offerings of the island, that is tailored to the GCC audience with its appreciation of extraordinary travel experiences, exclusivity, and rich culture,” said Torrance Lewis, District Sales Manager of the Jamaica Tourist Board. To close the event, a raffle was drawn among attendees, with the grand prize valued at AED 19,000. The package for two included stays at the prestigious Round Hill Hotel and Villas and Half Moon Resort, access to VIP Attractions Lounge in Montego Bay Airport, meet-and-greet services, a catamaran cruise, and …

As travelers from the GCC seek new and extraordinary vacation destinations, Jamaica stands out as a haven of luxury, privacy, and unforgettable experiences. Known for its breathtaking natural beauty, pristine beaches, and warm hospitality, Jamaica is the ultimate Caribbean destination for discerning travelers. From high-end resorts offering world-class amenities to exclusive cultural and historical experiences, Jamaica invites GCC travelers to discover a new level of luxury in the heart of the Caribbean. Luxury Stays in Jamaica For those seeking the pinnacle of exclusivity and comfort, Jamaica offers a selection of premier resorts tailored for luxury travelers: Round Hill Hotel and Villas is nestled along the coastline in Montego Bay and boasts of private villas with personal pools, beachfront views, and dedicated concierge service. With a history of hosting international celebrities, Round Hill combines understated elegance with modern luxury. Zoëtry Montego Bay is a tranquil sanctuary renowned for its holistic approach to luxury. This boutique resort offers a blend of modern wellness with timeless elegance, featuring private suites with plunge pools, gourmet dining, and rejuvenating spa experiences. With its beachfront setting and commitment to wellness, Zoetry provides a haven for travelers seeking relaxation in an opulent environment. Half Moon, Jamaica’s highest rated resort spans across 400 acres and offers unparalleled luxury with its beachfront suites, private villas, and championship gol f course. Guests can indulge in spa treatments at the award-winning Fern Tree Spa, take part in a variety of water sports, or simply enjoy the serene beauty of the Caribbean Sea. Unforgettable Cultural Experiences Beyond the luxurious accommodations, Jamaica is a place where travelers get the unique vibe and heritage that the island has to offer: Luxury travelers to Jamaica …

The Jamaica Tourist Board has appointed Buzz Travel Marketing Middle East as its new Trade Representative office for the Gulf Cooperation Council (GCC) region. This partnership marks an exciting milestone in Jamaica’s efforts to expand its presence and strengthen relationships within the GCC travel market. Buzz Travel Marketing Middle East’s extensive experience and deep understanding of the GCC travel landscape, make them an ideal partner to achieve Jamaica’s overarching tourism goals and communicate its diverse tourism offerings. The appointment reflects the Jamaica Tourist Board’s investment in its strategic focus on enhancing visibility and engagement with travelers from the GCC countries. “Selecting Buzz Travel Marketing Middle East to represent Jamaica in the GCC region is a commitment to our strategic ambitions to attract more visitors from this lucrative market said Minister of Tourism, Hon Edmund Bartlett. “The GCC region holds great potential for Jamaica’s tourism industry, and we are confident that having a team on the ground with such expertise will help us reach and resonate with travelers seeking unique experiences in our beautiful island destination.” In 2023, Jamaica achieved a 17% increase in tourist arrivals from the previous year recording more than US4.2 billion in revenue, proving its resilience amidst global challenges. Building on this momentum, Jamaica continues to push the boundaries by receiving investments valued at US4 to US5 billion in tourism development which is projected to bring 20,000 new rooms in the next 10 to 15 years, including the much-anticipated debut of 2,000 new rooms in 2024 and a total of 8,500 rooms by 2025. “Jamaica is ready to welcome more visitors from the GCC region which will build a stronger relationship through our diverse culture and tourism offerings. …