Tag Archives: ATM

ATM 2026 rescheduled to August at the Dubai World Trade Centre  

RX has confirmed that the 2026 edition of Arabian Travel Market (ATM) 2026, originally scheduled to take place from 4–7 May 2026 at Dubai World Trade Centre, will now take place from 17-20 August 2026, with the venue remaining unchanged. The decision to reschedule the event has been made to prioritise the safety and well-being of customers, partners and colleagues, and to give the global travel and tourism community greater confidence and flexibility to attend. Now in its 33rd edition, Arabian Travel Market serves as a key global platform connecting destinations, travel suppliers, hospitality brands, airlines, technology providers and industry professionals from across the travel ecosystem. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “Arabian Travel Market has long served as a vital platform for bringing the global travel and tourism community together in Dubai, enabling destinations, suppliers and industry leaders to connect, collaborate and shape the future of the sector. “The safety and well-being of our customers, partners and colleagues remains our highest priority, and the decision to reschedule ATM 2026 to August reflects our commitment to ensuring that everyone can participate at this important industry gathering. We look forward to welcoming the international travel community back to Dubai later this year.” The RX team remains committed to supporting all participants and will work closely with exhibitors, partners and stakeholders to ensure a seamless transition to the new dates.

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ATM 2026 to address rapid growth in the Middle East’s aviation and cruise industries

According to the ATM Travel Trends Report 2025, developed in partnership with Tourism Economics, an Oxford Economics company, Middle East air passenger demand is projected to grow by 23% between 2025 and 2030, driven by ambitious national tourism strategies, record airport performance, and unprecedented aircraft investment throughout the GCC. The region’s four largest carriers, Emirates, Etihad Airways, Qatar Airways, and Saudia, have placed nearly 780 aircraft orders with Boeing and Airbus, underscoring long-term confidence in global demand. Meanwhile, Middle East airlines collectively account for 12% of all new unfilled aircraft orders worldwide, with GCC carriers responsible for 93% of those orders, according to the report. The expansion of fleet capacity is directly reflected in the scale of global connectivity now achieved by Middle Eastern carriers. The Middle East’s aviation and cruise industries are entering a phase of global expansion, solidifying the region’s status as a major international travel hub. These industries are set to be the focus of attention at the upcoming Arabian Travel Market (ATM) 2026, which takes place at the Dubai World Trade Centre on 4-7 May. Qatar Airways serves more than 170 destinations worldwide, while Etihad Airways is set to operate a fleet of over 110 aircraft, connecting to more than 90 destinations as of the end of 2025. Emirates currently flies to 140 destinations across Africa, the Americas, Asia, Europe, the Middle East and the Pacific, and Saudia operates direct services to over 90 international destinations. Together, these networks underscore the region’s growing role as a global aviation super-connector, linking markets across six continents with increasing frequency and reach. Furthermore, Dubai-based Maldivian airline, Beond, has recently announced plans to set up operations in Bahrain, strengthening the …

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ATM to spotlight sports tourism opportunities, as research shows fans spend twice as much as regular travellers

According to Sports Tourists: Travelling with Passion, a white paper by GSIQ, a global sports and tourism insights agency and research partner of ATM 2026, frequent sports event travellers not only outspend traditional tourists but are also increasingly seeking premium, high-quality experiences. Highlighting the scale of the opportunity, the research also projects the sports tourism sector to representing a potential 63% increase in the number of people who intend to take a sports-related trip in the coming years in the coming years, delivering a substantial uplift for Middle East sports tourism, which PwC values at approximately US$600 billion, while globally, the market is expected to reach over US$2 trillion by 2030, redefining the shape of the global travel and tourism industry. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “By understanding the mechanics of sports tourism, destinations and tour operators can develop strategies to drive repeat visits, and attract new audiences. Ultimately, knowing what motivates sports fans to travel will determine how stakeholders meet evolving consumer expectations, to ensure sustained engagement and growth in this potentially lucrative market.” Sports tourists are primarily motivated by their passion for sport, but their travel decisions are strongly influenced by accessibility, affordability, quality and overall value. The white paper highlights that value remains a decisive factor, with 63% of respondents prioritising fair ticket and package pricing, particularly among newer sports travellers. Notably, while only 36% say a destination must already appeal to them, 41% are open to extending a sports-led trip into a longer leisure holiday. As a result, major sporting events act as a catalyst for destination growth, encouraging deeper exploration, longer stays and stronger word-of-mouth advocacy for host locations. Indeed, around 80% of …

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Middle East outbound travel spend projected to pass US$60bn by 2030, as international participants drive 10% year-on-year growth at ATM 2026

With overseas travel spend by Middle East residents expected to grow by 6% per year until the end of the decade, where it will top US$60 billion according to the latest ATM Travel Trends Report, exhibition space is in high demand among international participants at Arabian Travel Market (ATM) 2026, which will take place at the Dubai World Trade Centre from 4-7 May. Under the theme ‘Travel 2040: Driving New Frontiers Through Innovation and Technology’, the 33rd edition of ATM will enable visitors from around the world to chart the evolution of global tourism by exploring market trends such as travel-tech innovation and adoption, sustainable offerings and ultra-luxury experiences. ATM 2026 is generating significant interest among international exhibitors, with projected year-on-year growth in exhibition space of 10% and increased demand across all core markets. During the period 2024 to 2026, the event has recorded pronounced compound annual growth rate (CAGR) upticks from participants in Africa (31.99%), Asia (13.95%), Europe (8.75%), the Americas (8.25%) and the Middle East (8.04%). Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “International participation at ATM continues to grow in step with the remarkable shifts taking place across the worldwide tourism landscape. From Africa’s wide-ranging investment in infrastructure and sustainable luxury to Asia’s rapid expansion in air connectivity and travel technology, we are seeing unprecedented engagement with the Middle East market in ways that would have been unimaginable even a decade ago.” Egypt’s appeal among regional travellers is clear, with the volume of outbound leisure nights from the Middle East to the North African country set to increase by 21% by 2030. Home to the Grand Egyptian Museum in Giza as well as a multibillion-dollar pipeline …

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ATM unveils groundbreaking 2026 conference programme, setting a new benchmark for strategic insight across global travel and tourism

“Travel 2040: Driving New Frontiers Through Innovation and Technology,” the sessions will take place on the Global Stage, the Future Stage, and the newly rebranded Experience Stage, formerly the Business Events Stage, part of IBTM @ ATM. Arabian Travel Market (ATM) unveiled its extensive conference programme for ATM 2026, outlining a multi-stage agenda which will shape the future of the global travel and tourism industry. ATM 2026, which will take place from 4 to 7 May  at Dubai World Trade Centre, will host a conference programme featuring actionable insights, data-driven perspectives, and debates across major travel sectors. Under the theme Throughout the conference programme, renowned global thought leaders, policymakers, innovators and practitioners will share insights that support sustainable global growth, elevate standards, and strengthen the long-term resilience of travel and tourism worldwide. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “At ATM, we want to raise the bar in how we guide the global travel and tourism industry. Our 2026 conference programme has been carefully curated to provide strategic direction through informed, industry-led insight, ensuring that decision-makers leave with the knowledge they need to act with confidence. “We want ATM to be a platform where thought leaders share expertise that supports global growth, improves standards and strengthens the future of travel and tourism worldwide. By covering every major vertical within the industry, and by grounding our agenda in research, innovation and real-world scenarios, we are empowering the sector to make smarter, more sustainable decisions.” As ATM’s primary strategic forum, the Global Stage will provide an overview of the key factors transforming international travel and tourism. Featuring a series of panel discussions, interviews, and presentations, the sessions will examine the decisions, …

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ATM 2026 to examine $15tn leisure travel opportunity, as the Middle East emerges as one of the world’s fastest-growing tourism markets

Global leisure travel spending is projected to reach $15 trillion in 2040, up from $5 trillion in 2024. With an anticipated 7% annual uptick in leisure spending, the Middle East is expected to outperform all markets except Asia Pacific during the next five years. Destinations, airlines, hotels and industry stakeholders from around the world will gather to explore these unprecedented opportunities at Arabian Travel Market (ATM) 2026, which will take place at the Dubai World Trade Centre from 4-7 May. Under the theme ‘Travel 2040: Driving New Frontiers Through Innovation and Technology’, the event will explore the factors and trends redefining the global travel landscape. Leisure travel will form a key part of the programme at ATM, where the event will spotlight the changing behaviours of leisure travellers globally, and the Middle East’s ever-growing status as a destination of choice for international tourists. The ATM Travel Trends Report, developed in collaboration with Tourism Economics, forecasts that international tourism nights in the Middle East will reach 1.5 billion by 2030, representing a 90% surge from 2024. Approximately 15% of these nights are expected to be among leisure travellers from outside of the region. According to the report, European source markets currently account for 50% of leisure travel into the Middle East, although faster growth is expected for African and Asia Pacific markets in the next five years. For exhibitors and buyers at ATM 2026, these projections underscore the strong growth potential of the leisure segment. With more than 2,600 exhibitors from 161 countries and over 47,000 attendees expected, the event will provide a comprehensive platform for the travel industry to leverage this rising demand. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, …

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 UAE’s MICE Market will expand 8.96% annually to 2030, while Saudi Arabia’s will grow 10.93%, reinforcing the Middle East’s rise as a global business events hub

The UAE’s MICE market is forecast to grow to US$9.26 billion by 2030, with a CAGR of 8.96%. The Saudi Arabian market is projected to reach US$5.33 billion by 2030, representing a compound annual growth rate (CAGR) of 10.93%. Together, these markets are expected to drive the Gulf’s emergence as one of the world’s most dynamic business event regions, supported by major tourism development programmes, strong air connectivity and the growing appeal of the Middle East as a platform for global trade and innovation. According to Mordor Intelligence, the region’s meetings, incentives, conference and exhibitions (MICE) industry continues to expand at pace as investment in large-scale venues, infrastructure, and international partnerships accelerates. Building on the success of its inaugural edition, IBTM @ ATM will return to Arabian Travel Market (ATM) in 2026, which takes place at the Dubai World Trade Centre from 4–7 May, with a dedicated business events hub in Hall 3. This expanded space emphasises the show’s strategic focus on the global business events sector and highlights the Middle East’s position as one of the fastest-growing regions for meetings and events worldwide. The ATM Travel Trends Report 2025, produced in partnership with Tourism Economics, also indicates a continued rise in business travel across the Middle East, with the region’s share of global corporate travel spending forecast to increase from 2.5% in 2024 to more than 3% by 2030. This is being supported by the steady recovery of international demand, improved air connectivity and the continued development of business tourism infrastructure. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “The expansion of IBTM @ ATM reflects the strength and ambition of the Middle East’s business events sector. By …

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ATM launches ‘ATM Travel Tech’ as standalone event for 2026 edition

Arabian Travel Market (ATM) announced the launch of ATM Travel Tech, a fully co-located event that will debut during ATM 2026, taking place from 4–7 May 2026 at Dubai World Trade Centre. Previously a fast-growing section of the main show, ATM Travel Tech will now span two dedicated halls, highlighting the growing importance of technology in reshaping global travel. Themed ‘Travel 2040: Driving New Frontiers Through Innovation and Technology,” the event will showcase cutting-edge developments in AI, smart mobility, fintech, immersive tech, and sustainability. The new format will feature over 180 exhibitors from 30 countries, including major names like Sabre, Amadeus, Travelport, and HBX Group, alongside hundreds of tech start-ups. A central Tech & Innovation Hub (850 sqm) will house product demos, immersive zones, and the Future Stage, which will host more than 25 sessions and two pitch battles. Danielle Curtis, Exhibition Director ME at ATM, said, “ATM Travel Tech is now a platform for the boldest innovations transforming the future of travel.” This expansion comes as the global travel tech market grows toward a projected $18.6 billion by 2033.      

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